Pure Elements ORGANICS Chia Seed Nourishing Shampoo 250ml

Certified organic shampoo containing a zesty coconut aroma blend of essential oils and botanical extracts. Gentle wash based on lipo-peptide technology derived from chia seeds, to nourish, help protect from damage caused by harsh chemicals and strengthen bonds in the hair shaft - INGREDIENTS : CHIA SEED EXTRACT : Contains lipopeptides for the protection, nourishment and strengthening of the hair fiber. Lipopeptides can also repair the cuticle and form what is known as a “biometic cuticle”. Chia seeds are a nutritional powerhouse composed of 23% protein, which can help restore and strengthen the hair. Also, Chia seeds increase elasticity and repair damaged hair. Chia seeds are a great source of zinc and copper as well, which play a crucial role in the generation of new hair cells and help promote hair growth / HYDROLYZED WHEAT PROTEIN : Proteins, restructure and repair hair. Hydrolyzed wheat protein is an excellent source of non-animal protein and is easily absorbed into the hair. It adds volume and body to the hair by penetrating the hair fiber and enhancing hydration. It also forms a glossy film on the surface of the hair and helps repair damaged hair. This film creates smoothness and shine that gives hair a lustrous appearance. Hydrolyzed wheat protein also increases hair’s flexibility and elasticity.