• Offer
    New
    € 24,00
    4+1 FREE | 8+3 FREE
    <ul><li>Natural-looking, multi-dimensional, luminous colour results</li><li>Up to 100% grey/white coverage and up to 3 levels of lift</li><li>With Microlight Technology for inside out luminosity</li><li>Built-in Metal Purifier to help prevent damage caused in the presence of metals</li><li>Intermixable shades for personalised colour results</li></ul>
  • Offer
    New
    € 26,00
    4+1 FREE | 8+3 FREE
    <ul><li>Ammonia-free, demi-permanent hair colour for up to 6 weeks of glossy colour*</li><li>Perfect to tone, gloss and refresh previously sensitised, lightened or coloured hair</li><li>100% true-to-tone colour with up to 70% grey coverage</li><li>Gentle acidic technology balances the hair and closes the cuticles for healthier-looking results and 3x more shine*</li><li> All shades are intermixable for personalised colour results </li></ul>
  • € 22,00
    <ul><li>NEW Koleston Perfect Professional permanent colour</li><li>Unique technology for the ultimate salon experience - better colour, condition and ingredients</li><li>Even, pure colour results with natural depth and shine</li><li>Significantly reduces hair damage, colour after colour</li><li>Up to 100% grey coverage and up to 3 levels of lift</li></ul>
  • Offer
    € 25,00
    4+1 FREE | 8+3 FREE
    <ul><li>Luxurious Ammonia-free permanent hair colour. </li><li> Salon colour experience powered by oil. </li><li>Unique Oil powered ODS technology for high impact colour and optimal scalp comfort.</li><li>Up to 100% white hair coverage. Up to +48% shinier result* </li><li> Vegan formula </li></ul>
  • Offer
    € 22,00
    4+1 FREE | 8+3 FREE
    <ul><li>Suitable for all hair types – instantly tones and refreshes colour with zero lift and damage </li><li>Adds shine to hair that lasts six weeks </li><li>Ideal for express services – it develops in just 20 minutes! </li><li>Silicone, alcohol and ammonia-free formula that contains no animal derived ingredients </li></ul>
  • Offer
    € 22,00
    4+1 FREE | 8+3 FREE
    <ul><li>Suitable for all hair types – instantly tones and refreshes colour with zero lift and damage </li><li>Adds shine to hair that lasts six weeks </li><li>Ideal for express services – it develops in just 20 minutes! </li><li>Silicone, alcohol and ammonia-free formula that contains no animal derived ingredients </li></ul>
  • Offer
    € 89,00
    offers available
    <ul><li>Suitable for all hair types – instantly tones and refreshes colour with zero lift and damage </li><li>Adds shine to hair that lasts six weeks </li><li>Ideal for express services – it develops in just 20 minutes! </li><li>Silicone, alcohol and ammonia-free formula that contains no animal derived ingredients </li></ul>
  • € 22,00
    <ul><li>Neutralise in 5 minutes – Deliver express blonde-toning services</li><li>Quick and easy application and only 5 minutes development time</li><li>Pre-mixed with plex for up to 90% less hair breakage*</li><li>Low ammonia, Vegan formula</li></ul>
  • Offer
    € 24,00
    4+1 FREE | 8+3 FREE
    <ul><li>Unique acid-gel cream technology with no ammonia to enhance and neutralise any previously coloured hair</li><li>Provides an ultimate shine finish; hair is up to 30% more conditioned* (*After Dia Light application on bleached hair)</li><li>Acid Technology colour for a seamless blend of colour</li><li>Neutralising gloss suitable for all bases and limitless toning.</li></ul>
  • Offer
    € 25,00
    4+1 FREE | 8+3 FREE
    <ul><li>Luxurious Ammonia-free permanent hair colour. </li><li> Salon colour experience powered by oil. </li><li>Unique Oil powered ODS technology for high impact colour and optimal scalp comfort.</li><li>Up to 100% white hair coverage. Up to +48% shinier result* </li><li> Vegan formula </li></ul>
  • € 19,50
    <ul><li>A zero-damage hair colour depositing mask to help you maintain or transform your colour with ease </li><li> Designed for weekly use- results visible within 10 minutes!</li><li>Fragrance free, enriched with Argan oil and free from silicones and animal-derived ingredients </li><li> A conditioning formula designed for easy application resulting in smooth and moisturised hair </li></ul>
  • Offer
    € 23,00
    4+1 FREE | 8+3 FREE
    <ul><li>Rich, permanent hair colour</li><li>Provides perfect coverage of grey hair</li><li>Wide palette of rich tones and shades</li><li>Enriched with Ionéne G and Incell</li><li>Helps strengthen and reinforce the hair fibre</li></ul>
  • Offer
    € 79,00
    Save 20% when you spend €50+ or more with code SB2024
    <ul><li>To dilute, pastelise and personalise for subtle and luminous colour reflects </li><li>Fluidifies the texture of any Dia Light mix for easy take through </li><li>Provides an ultimate shine finish; hair is up to 30% more conditioned after Dia Light application on bleached hair </li><li>Use to provide a gloss service </li><li>Suitable for all bases and limitless toning</li></ul>
  • Offer
    € 19,50
    4+1 FREE | 8+3 FREE
    <ul><li>Ammonia-free, multi-faceted demi-permanent hair colour </li><li>Low maintenance, virtually invisible root re-growth and up to 50% white coverage </li><li>Lasts up to 24 shampoos </li><li>Ideal for fun, creativity, enhancing colour, adding depth and tone</li><li>High shine for stunning high fashion results</li></ul>
  • € 3,50
    <ul><li>Creates a gel consistency designed for precise brush and bowl techniques such as root melts and balayages </li><li>Achieves a zero lift and zero damage true-to-tone demi-permanent colour when mixed with Shinefinity Tints </li><li>Gentle acidic formula contains pH buffer system to regulate the hair’s pH level during development </li><li>Silicone, alcohol and ammonia-free formula that contains no animal derived ingredients </li></ul>
  • € 3,50
    <ul><li>Creates a gel consistency designed for quick bottle applications </li><li>Achieves a zero lift and zero damage true-to-tone demi-permanent colour when mixed with Shinefinity Tints </li><li>Gentle acidic formula contains pH buffer system to regulate the hair’s pH level during development </li><li>Silicone, alcohol and ammonia-free formula that contains no animal derived ingredients </li></ul>
  • Offer
    € 58,40
    offers available
    <ul><li>Neutralising shampoo for blonde hair</li><li>Purple Chroma Crème helps to instantly neutralizes unwanted yellow reflects for superior colour correction and care</li><li>Alternate Purple Chroma Crème with your regular shampoo and adapt the leave-on time depending on desired degree of neutralization, from 2 to 5 minutes </li><li>Delivers up to 3x more shine*** </li></ul>
  • € 24,20
    3 FOR 2
    <ul><li>Neutralising shampoo for light-medium brown hair</li><li>Blue Chroma Crème helps to instantly neutralize unwanted warm reflects for superior colour correction and care</li><li>Alternate Blue Chroma Crème with regular shampoo and adapt the leave-on time depending on desired degree of neutralization, from 2 to 5 minutes </li><li>Delivers up to 3x more shine*** </li></ul>
  • € 29,50
    <ul><li>Perfecton Colour Rinse from Wella Professionals</li><li>Semi-permanent hair colour</li><li>Rich shine</li><li>No damage to hair</li><li>In /3 gold colour</li></ul>
  • € 41,00
    <ul><li>A clear conditioning treatment for all natural grey hair types </li><li>Leaves hair feeling soft and manageable </li><li>3 usage options: post treatment, toner diluter and for express treatments </li><li>Unique AquaTine technology with a neutral PH of 7 is as gentle on hair as pure water </li><li>Designed for virgin naturally 70%-100% grey hair only </li></ul>
  • € 20,00
    <ul><li>A dedicated low volume activator to be used with the Wella True Grey Cream Toners </li><li>Unique AquaTone technology with a neutral PH of 7 is as gentle on hair as pure water </li><li>No lift, just tone </li><li>Designed without ammonia, MEA, animal derived ingredients and perfume </li><li>Suitable for different percentages of grey hair, from 50 to 100% grey</li></ul>
  • Offer
    € 23,00
    4+1 FREE | 8+3 FREE
    <ul><li>True Grey is an oxidative silver revitalising treatment to tone and treat naturally grey hair </li><li>Unique AquaTone technology with a neutral PH of 7 is as gentle on hair as pure water </li><li>No lift, just tone, pigments fade away naturally </li><li>Leaves hair feeling soft, full of shine and manageable</li><li>Suitable for different percentages of grey hair, from 50 to 100% grey </li></ul>
  • € 27,00
    <ul><li>Go blonder than ever before with Blond Studio 9! </li><li>Powered by oil for the strongest and most neutralizing lift, helping you to achieve up to 9 levels quicker with lower volume developers </li><li>Oil boosts the lift while keeping the result predictable </li><li>Leaves hair feeling softer to the touch </li><li>Formulated to be used exclusively with the Blond Studio 9 levels lightening powder </li></ul>
  • Offer
    € 58,00
    Save 20% when you spend €50+ or more with code SB2024
    <ul><li>Go blonder than ever before with Blond Studio 9! </li><li>Delivers up to 9 levels of lift and optimal neutralization, helping you to achieve up to 9 levels quicker with lower volume developers </li><li>Enriched with Olicare Complex™ to improve the cosmeticity of the hair </li><li>Suitable for all lightening techniques </li><li>Formulated to be used exclusively with the Blond Studio 9 Oil Developers </li></ul>
  • € 27,00
    <ul><li>Go blonder than ever before with Blond Studio 9! </li><li>Powered by oil for the strongest and most neutralizing lift, helping you to achieve up to 9 levels quicker with lower volume developers </li><li>Oil boosts the lift while keeping the result predictable </li><li>Leaves hair feeling softer to the touch </li><li>Formulated to be used exclusively with the Blond Studio 9 levels lightening powder </li></ul>
  • € 29,00
    <ul><li>The versatile aid for all modern highlighting and colouring techniques.</li><li>Easy, clean, fast and precise application</li><li>Comfortable, close root application </li><li>With Non-slip features </li><li>Available in Large and Small sizes for long or shorter hair</li></ul>
  • € 23,60
    3 FOR 2
    <ul><li>Formulated with violet and blue pigments, it enhances white & grey hair and helps contrast yellow undertones.</li><li>For neutralized & brightened grey hair.</li><li>Professional neutralizing and brightening conditioner for grey and white hair. Enriched with Violet Dyes and Magnesium*. A combination of an anti-yellowing and cosmetic agents to neutralize yellow tones and to provide softness and a glossy effect right down to the ends.</li></ul>
  • Offer
    € 51,05
    offers available
    <ul><li>A neutralising system, enriched with magnesium and anti-yellowing agents. </li><li>For neutralized & brightened grey hair.</li><li>Helps tone the hair by counteracting unwanted brassy tones, and also leaves your hair with a glowing halo of shine.</li></ul>
  • € 34,20
    3 FOR 2
    <ul><li>Neutralize unwanted yellow undertones </li><li>Leaves hair soft, shiny and easy to detangle from lengths to ends.</li><li>Enhance the radiance of blonde hair</li></ul>
  • € 45,20
    3 FOR 2
    <ul><li>Anti-deposit protector mask</li><li>Helps protect hair from excess copper coming from water, which can impact colour results in salon & cause breakage.</li><li>Complement your colour, balayage and lightening results from your salon.</li></ul>
  • Offer
    € 59,15
    offers available
    <ul><li>Anti-metal cleansing cream sulphate-free shampoo</li><li>Helps protect hair from excess copper coming from water, which can impact colour results in salon and cause breakage</li><li>Patented technology enriched with Glicoamine backed by 7 years of research</li><li>Luxurious foaming texture and fresh citrus scent </li><li>Suitable for all types of coloured hair </li></ul>
  • Offer
    € 51,05
    offers available
    <ul><li>Gently cleanse and nourish </li><li>Enhance multimensional shine of blonde hair</li><li>Help to smooth damaged hair</li></ul>
  • € 48,10
    3 FOR 2
    <ul><li>Fiber is more resistant to hair breakage. </li><li>Cuticles are smoothed</li><li>Hair instantly looks shinier, smoother and stronger.</li></ul>
  • € 29,75
    3 FOR 2
    <ul><li>Replenishes, smoothes and nourishes the hair fiber, enhancing shine and radiance of blonde hair.</li><li>Enhanced blonde hair with multidimensionnal shine</li><li> Shinier hair* *Instrumental test after application of Gloss shampoo + conditioner/mask</li></ul>
  • € 23,60
    3 FOR 2
    <ul><li>Enriched with Violet dyes for a purer blonde result.</li><li>For a purer blonde, neutralized from yellow undertones.</li><li>Helps to neutralise unwanted brassy tones in blonde hair.</li></ul>
  • € 25,50
    <ul><li>Gives up to 5 levels of lift</li><li>Gives precise, luminous and natural-looking highlights</li><li>Leaves hair feeling soft</li><li>Leaves a glossy finish on hair</li><li>Maintain a beautiful, natural golden reflect</li></ul>
89 Products Found