1 item added to your basket Could not add to basket, we currently only have 1 of this item in stock
  • 1 Black
  • 3 Dark Brown
  • 4 Brown
  • 4.15 Chocolate
+ More shades available
Scroll to Zoom Pinch to zoom
545640 - 5.01

L'Oréal Professionnel Dia Richesse Semi Permanent Hair Colour 5.01 Light Natural Cool Brown 50ml

Price: € 18,95
€37.90 per 100ml
  • Low commitment colour
  • Provides radiant tones
  • No Ammonia, tone-on-tone colour
  • Rich, deep reflects and exceptional soft feel
Read more
In stock for delivery
Don't forget to add your developer!

To use this hair colour, you will also need to buy developer.
To shop our range of developers, please click here.
To understand what developer is and what you should be using, please click here.



L'Oréal Professionnel DIA Richesse illuminates natural hair colour through its ammonia free and tone-on-tone colouration process, for rich, deep reflects and exceptional soft feel. Ideal for blending away your first grey hairs leaving it with a natural-looking colour. This fantastic semi-permanent hair colour lasts up to 4 weeks and naturally fades after time. The short development time also makes it perfect for quick hair dye top up services for those with busy lives. With its innovative conditioning formula, Dia Richesse leaves hair feeling conditioned, looking glossy and helps to enhance vibrancy.

Directions for Use

20 minutes development time. Depending on service, total time may vary.

Delivery & Stock

Available for:
Home Delivery


This product is not intended for use on persons under the age of 16.Temporary "black henna" tattoos may increase your risk of allergy.Do not colour your hair if:you have a rash on your face or sensitive, irritated and damaged scalp,you have ever experienced any reaction after colouring your hair,you have ever experienced any reaction to a temporary "black henna" tattoo in the past.Patch test a small area before use.Contains phenylenediamines.Do not use to dye eyelashes or eyebrows.For professional use only.Wear suitable gloves.

Read the reviews

1 2 3 4 5
1 2 3 4 5
75% of customers liked this product
1 2 3 4 5
1 2 3 4 5

I did not get my order,,,

1 2 3 4 5
1 2 3 4 5

Really nice depth of shade, natural reflects

1 2 3 4 5
1 2 3 4 5

Great first time use and happy with the outcome

1 2 3 4 5
1 2 3 4 5

Very easy to apply and great look

Share the Love: Share Page: Facebook Twitter Pinterest Email
Recently Viewed Products