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<ul><li>Sulfate free shampoo for high maintenance, fast-fading hair colours </li><li>Helps to maintain colour vibrancy, combat fading and increase shine </li><li>Use the full Keep Me Vivid system to enjoy up to 21 washes of colour </li><li>Milky high-foam lather </li><li>Delicious vanilla, coconut, and cotton candy fragrance </li></ul>

<ul><li>Acidic conditioner deeply nourishes colour-treated hair </li><li>Helps to keep hair colour sealed </li><li>Brightens each strand by smoothing the outside cuticle </li><li>Use the full Keep Me Vivid system to enjoy up to 21 washes of colour </li><li>Delicious vanilla, coconut, and cotton candy fragrance </li></ul>

<ul><li> Damaged hair feels instantly healthier, conditioned, and more manageable </li><li> Ideal for hair that’s damaged by excessive styling and colouring </li><li> Infused with vegan squalane, a natural emollient that protects and repairs </li><li> Biolage is approved by cruelty free international</li><li>Contains 97% naturally derived ingredients </li><li> Up to 73% less breakage* *combing test after using the Strength Recovery Shampoo and Conditioning Cream on bleached hair vs classic shampoo </li></ul>

<ul><li>Suitable for all hair bases</li><li>Up to 9 levels of lifts</li><li>For perfect clean blonde</li><li>Suitable with Blonde Expert Ultra Cool Booster on darker bases</li><li>Hair Bond Technology</li></ul>

<ul><li>Macadamia, Argan Oil & Keratin infused ceramic barrel</li><li>Digital Variable Heat</li><li>Ultra even heat system</li><li>1 hour auto shut-off</li><li>3m Salon Length Cord</li></ul>

<ul><li>Rich hydrating treatment mask</li><li>For very dry & porous hair</li><li> Suitable for over-processed, thick/coarse, grey and heat damaged hair</li><li>Providing 7x* more moisture for up to 72 hours of softer hair**</li><li>Vegan formula</li></ul>

<ul><li>Can restores connections inside the hair</li><li>Hair is up to 3x stronger</</li><li> Up to 14x smoother hair</ </li><li>Vegan formula</li><li>Provides heat protection up to 230 degrees °C</li></ul>

<ul><li>Intensely Hydrating </li><li>Helps protect the pattern of curls and coils </li><li>Free from silicone for a natural feel </li><li>Made with Manuka Honey Extract</li><li>Co-created with coilv& curl experts</li></ul>

<ul><li>Gentle, deep cleasing shampoo for curls and coils</li><li>Co-created with curl experts</li><li>Removes build-up while preserving your curl pattern </li><li>Infused with Manuka honey extract</li><li>Formulated without silicones, parabens, mineral oils, petrolatum and paraffins</li></ul>

<ul><li>A breakthrough concept in curling technology, the Diva Air Curl combines heat and wave fixing technology for quick, long-lasting curls across all hair types </li><li>Black matte angled housing with a MAK-infused 25mm ceramic barrel plus cool tip </li><li>Cold Air Fix distributes cool air over and around the barrel to lock in the longevity of the curl</li><li>Touch activated digital variable, instant ultra-even heat from 80°c - 210°c</li><li>Salon length 3m cable with UK/EU plug plus 60 minute auto shut-off </li></ul>

<ul><li>Black matte housing with Gold dust Ceramic + MAK-infused plates</li><li>Five digital, ultra-even variable heat settings from 120°c - 210°c</li><li>4 x variable wave depths, from shallow to deep waves</li><li>100% recycled and 100% recyclable Eco Felt Storage Bag</li><li>100% recycled and 100% recyclable packaging</li></ul>

<ul><li>Pump for 1L Matrix Shampoo</li><li>Dispense product easily without mess</li><li>For 1 litre bottles</li></ul>

<ul><li>Up to 3x more moisture</li><li>Heat protection from up to 230 degrees celcius</li><li>Frizz is controlled for up to 72 hours*</li><li>Infused with Aloe and Hyaluronic Acid</li><li>Vegan formula with no animal derived ingredients</li></ul>

<ul><li>10 Benefits in 1 Oil</li><li>Exquisite shine with weightless nourishment</li><li>Adds manageability</li><li>Infused with Moringa Oil</li><li>Vegan formula with no animal derived ingredients</li></ul>

<ul><li>Powerful, high speed lightener that delivers up to 9 Levels of lift</li><li>Helps protect hair integrity while lightening with optimal lift</li><li>Ideal for all hair patterns, all hair diameters and all techniques</li><li>Leaves hair feeling deeply nourished, healthy and smooth to the touch</li></ul>

<ul><li>For up to 3X stronger hair*</li><li>Reinforces weakened bonds and revives all hair types from chemical damage </li><li>Nourishes, conditions and revives bleached hair </li><li>Leaves hair feeling soft, shiny and strong </li><li>Lightweight formula which doesn't weigh hair down </li></ul>

<ul><li>Powerful, high speed lightener that delivers up to 8 Levels of Lift</li><li>Contains Panthenol to help moisture retention </li><li>Gentle on the hair fibres</li><li>Eliminates warm, yellow undertones</li><li>Leaves a clear, sparkling, ultra-light finish</li></ul>

<ul><li>Macadamia, Argan Oil & Keratin infused ceramic barrel for an ultra-shiny, smooth finish</li><li>Perfect for creating movement, extra volume and root lift</li><li>Fast heat up to 180 C; ready to style in seconds</li><li>Ionic conditioning for a glossy, frizz-free finish</li><li>3m salon length heat resistent swivel cable</li></ul>

<ul><li>Macadamia, Argan Oil & Keratin infused ceramic barrel for an ultra-shiny, smooth finish</li><li>Perfect for creating movement, extra volume and root lift</li><li>Fast heat up to 180 C; ready to style in seconds</li><li>Ionic conditioning for a glossy, frizz-free finish</li><li>3m salon length heat resistent swivel cable</li></ul>

<ul><li>For up to 3X stronger hair*</li><li>Helps to reinforce weakened bonds and revive all hair types from chemical damage </li><li>Gentle formula, specially formulated for bleached hair </li><li>Cleanses whilst protecting sensitive hair fibres </li><li>Leaves hair feeling soft, shiny and stronger </li></ul>

<ul><li>Clean-feel, customisable texture</li><li>Delivers lightweight separation and major grit</li><li>Go from smooth to textured hair easily</li><li>Use alone or combine with any Style Link product</li></ul>

<ul><li>Locks in style for 8 hours while resisting humidity</li><li>For flexible holding and securing</li><li>Dry finish</li><li> No flaking</li></ul>

<ul><li>Weightless foam </li><li>Big volume and shine </li><li>Movable hold</li><li>Vegan formula* *no animal derived ingredients</li><li>Leaves hair conditioned and silky to touch </li></ul>

<ul><li>Extra dry high hold hairspray</li><li>Long-lasting Lift</li><li>Without crunch or stickiness</li><li>Strong all-day style control</li><li> Add texture and hold </li><li> Fast drying </li></ul>

<ul><li>Strong hold gel with no flaking</li><li>For defining and sculpting</li><li>Structure with shine</li><li>Vegan formula* *no animal derived ingredients</li></ul>

<ul><li>Extra hold hairspray</li><li> Humidity resistance </li><li> Fast-drying</li><li>Ultra high hold spray</li><li>Firm hold</li></ul>

<ul><li>Volumising Powder<ul><li>Adds grip and targets roots<ul><li>Lightweight powder<ul><li>Instant volume and shine</li></ul>

<ul><li>Universal Pik with a unique soft, flexible gripping system to fit most professional dryers</li><li>Help to straighten and dry hair to achieve all over full-bodied volume</li><li>Allows for faster and deeper drying</li><li>Ultra long teeth</li><li>Ideal for Afro Caribbean hair types</li></ul>

<ul><li> Damaged hair feels instantly healthier, conditioned, and more manageable </li><li> Ideal for hair that’s damaged by excessive styling and colouring </li><li> Infused with vegan squalane, a natural emollient that protects and repairs </li><li> Biolage is approved by cruelty free international</li><li>Contains 97% naturally derived ingredients </li><li> Up to 73% less breakage* *combing test after using the Strength Recovery Shampoo and Conditioning Cream on bleached hair vs classic shampoo </li></ul>

<ul><li> Instant strength and care for damaged hair </li><li> Ideal for hair that’s damaged by excessive styling and colouring </li><li> Cleanses while adding softness and smoothness with no weight </li><li> Infused with vegan squalane </li><li> Up to 73% less breakage* *combing test after using the Strength Recovery Shampoo and Conditioning Cream on bleached hair vs classic shampoo </li></ul>

<ul><li>Low pH Conditioner nourishes hair to help extend the life of your color radiance</li><li>Hair is left feeling soft and detangled with extra shine and depth of color radiance</li><li>Paraben-free formula is formulated specifically for color-treated hair</li></ul>

<ul><li>Up to 9 weeks protection</li><li>Prolongs colour vibrancy</li><li>Designed specifically for coloured hair</li><li>Paraben-free</li><li>Contains orchid extract</li></ul>

<ul><li>Black matte rounded housing with Macadamia, Argan and Keratin-infused Ceramic plates, perfect for creating super smooth waves and curls </li><li>Five digital, ultra-even variable heat settings from 120°c - 210°c</li><li>3M swivel cord, with UK/EU plug</li><li>60 minute Auto shut-off</li><li>100% recycled and 100% recyclable Eco Felt Storage Bag and Tin pack</li></ul>

<ul><li> Blended with Bond-Protecting Concentrate to help protect the inner hair structure, colour after colour </li><li> Ideal for levels 5-8 </li><li> Pre-Paired with Matrix SoColor Sync tone-on-tone range for seamless results from root to tip, that lasts and fades on tone </li><li> Each tube of Matrix SoColor is 90ml meaning on average, there are 2 applications in every tube </li><li> 50 minute processing time</li></ul>

<ul><li>Manageability, detangling, easy blow-dry and styling</li><li>Soft, silky touch with a strengthened feel</li><li>Smooth, lightweight body, bounce and movement</li></ul>

<ul><li>Up to 7 levels of lift</li><li>Pre-Bonded with citric acid + glycine to help protect bonds to keep fibers strong</li><li>​Kaolin clay blend​ ideal for brush and hand painting</li><li>Whipped clay texture saturates and forms to hair’s natural bends, ideal for painting all patterns</li><li>A precise, no-drip balayage formula for every pattern</li></ul>