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<ul><li>Rich, permanent hair colour</li><li>Provides perfect coverage of grey hair</li><li>Wide palette of rich tones and shades</li><li>Enriched with Ionéne G and Incell</li><li>Helps strengthen and reinforce the hair fibre</li></ul>

<ul><li>Luxurious Ammonia-free permanent hair colour. </li><li> Salon colour experience powered by oil. </li><li>Unique Oil powered ODS technology for high impact colour and optimal scalp comfort.</li><li>Up to 100% white hair coverage. Up to +48% shinier result* </li><li> Vegan formula </li></ul>

<ul><li>Colour brush from Paul Mitchell </li></ul>

<ul><li>Designed for 1500ml Serie Expert & Metal Detox salon-sized bottles </li><li>This pump makes it easy to dispense the right amount of product </li></ul>

<ul><li>Perfect for very fine or thinning hair, or for those suffering from hair loss.</li><li>Detangles the fiber without weighing it down.</li><li>Thickens the hair for an immediate densifying* effect.</li><li> Hypoallergenic formula.</li></ul>

<ul><li>Help repair damage and restore hair's original strength</li><li>This exclusive rinse-off serum is highly concentrated with 2% Peptides bonder + 5 amino acids</li><li>Restores hair strength, elasticity and movement</li><li>Improves hair shine and smoothness</li><li>Suitable for all damaged hair textures, colour-treated, lightened & natural hair</li></ul>

<ul><li>Intensely and instantly calms and soothes scalp discomfort, without weighting down the fiber. </li><li> Hair is instantly smooth and detangled. </li><li> Enriched with Niacinamide, a vitamin from the B3 family, known for its regulating and soothing powers.</li><li> Made with hair pros, approved by dermatologists. </li><li> Hydrates and nourishes hair. </li></ul>

<ul><li>Perfect for coloured, very fine or thinning hair, or for those suffering from hair loss.</li><li>Gentle hypoallergenic formula.</li><li>Increases the appearance and feel of volume of the hair. </li><li>Can be used as a daily shampoo. </li><li>Suitable for sensitive scalps.</li></ul>

<ul><li>Special ingredients and tea tree oil rid hair of impurities</li><li>Leaves hair full of vitality and lustre</li><li>Natural tea tree oil, peppermint and lavender invigorate the scalp</li><li>Colour Safe, Vegan & Paraben Free</li></ul>

<ul><li>Ammonia-free, demi-permanent hair colour for up to 6 weeks of glossy colour*</li><li>Perfect to tone, gloss and refresh previously sensitised, lightened or coloured hair</li><li>100% true-to-tone colour with up to 70% grey coverage</li><li>Gentle acidic technology balances the hair and closes the cuticles for healthier-looking results and 3x more shine*</li><li> All shades are intermixable for personalised colour results </li></ul>

<ul><li>Helps repair molecular level hair damage</li><li>Hair is instantly smooth, shiny, healthy-looking and protected against external aggressions</li><li>Heat protection up to 230°C/450°F</li><li>Formulated with Peptides bonder + 5 Amino acids</li><li>Suitable for all damaged hair textures, colour-treated, lightened & natural hair</li></ul>

<ul><li>An intricate take on the famous invisibobble® Original traceless hair ties </li><li>Unique, smooth spiral shape places uneven pressure around the ponytail to prevent kinks and prevent tugging, pulling, split ends and other damage </li><li>High-wearing comfort: Designed to ensure comfortable, pain-free wear all day and night </li><li>Perfect updo tool: Create hairstyles easily without leaving a trace, from bouncy ponytails to a voluminous buns </li><li>Suitable for any hair type, from straight to curly, thick or thin </li></ul>

<ul><li>Unique acid-gel cream technology with no ammonia to enhance, tone and neutralise any previously coloured hair </li><li>Provides an ultimate shine finish; hair is up to 30% more conditioned* (*After Dia Light application on bleached hair) </li><li>Neutralising gloss suitable for all bases and limitless toning.</li><li>Customize your results thanks to a large palette of shades from warm beige to cool ash tones for brunettes and blondes</li></ul>

<ul><li>Traceless: Unique spiral shape places uneven pressure around the ponytail to prevent kinks </li><li>Hair-loving: Prevents tugging, pulling, split ends and other damage thanks to its smooth surface </li><li>High-wearing comfort: Designed to ensure comfortable, pain-free wear all day and night </li><li>Perfect updo tool: Create hairstyles easily without leaving a trace, from bouncy ponytails to a voluminous buns </li><li>Suitable for any hair type, from straight to curly, thick or thin </li></ul>

<ul><li>Enriched with Resveratrol. Coloured hair appears more radiant and feels soft and protected.</li><li>Up to 8 weeks protection from colour fade* *instrumental test shampoo + conditioner</li><li>Hair colour lasts for up to 8 weeks, and shine is radiant *instrumental test, after application of Shampoo + Conditioner</li></ul>

<ul><li>Fast-drying hairspray</li><li>Provides humidity resistance and shine with a touchable, natural finish</li><li>Firm hold</li><li>Sustainably harvested awapuhi extract from a farm in Hawaii balances moisture, leaving hair feeling soft and healthy</li></ul>

<ul><li>Long lasting hair clip with a firm grip</li><li>Extra large size, perfect for all hair types, including thick hair</li><li> Easy-grip handles </li><li> Trendy and stylish black design</li></ul>

<ul><li>Enriched with Resveratrol. Coloured hair appears more radiant and feels soft and protected.</li><li>Up to 8 weeks protection from colour fade* *instrumental test shampoo + conditioner</li><li>Hair colour lasts for up to 8 weeks, and shine is radiant *instrumental test, after application of Shampoo + Conditioner</li></ul>

<ul><li>Luxurious scrunchie with a classic Original spiral inside </li><li>Places uneven pressure around the ponytail to help prevent kinks, tugging, pulling, split ends and other damage </li><li>Superior comfort: Designed to ensure comfortable, pain-free wear all day and night </li><li>Strong grip </li><li>Ultimate fashion accessory</li></ul>

<ul><li>Enriched with Resveratrol. Coloured hair appears more radiant and feels soft and protected.</li><li>Up to 8 weeks protection from colour fade* *instrumental test shampoo + conditioner</li><li>Hair colour lasts for up to 8 weeks*, and shine is radiant *instrumental test, after application of Shampoo + Conditioner</li></ul>

<ul><li>Delivers advanced thermal protection to help protect against heat damage<ul><li>Controls your blowout for silky-smooth results.</li><li>Delivers a glossy shine</li><li>

<ul><li>Luxurious scrunchie with a classic Original spiral inside </li><li>Places uneven pressure around the ponytail to help prevent kinks, tugging, pulling, split ends and other damage </li><li>Superior comfort: Designed to ensure comfortable, pain-free wear all day and night </li><li>Strong grip </li><li>Ultimate fashion accessory</li></ul>

<ul><li>Go blonder than ever before with Blond Studio 9! </li><li>Powered by oil for the strongest and most neutralizing lift, helping you to achieve up to 9 levels quicker with lower volume developers </li><li>Oil boosts the lift while keeping the result predictable </li><li>Leaves hair feeling softer to the touch </li><li>Formulated to be used exclusively with the Blond Studio 9 levels lightening powder </li></ul>

<ul><li>Hair is stronger and nourished; up to 97% less breakage*** and up to 2x shinier** </li><li>Smooth hair for up to 24hrs** and heat protection up to 230°C**</li><li>Lightweight, natural finish; hair has more body and discipline</li><li>Its rich texture is instantly absorbed by the hair fibre without weighing it down </li><li>For all hair textures, colour-treated, damaged, bleached & natural hair </li></ul>

<ul><li>Enriched with Resveratrol. Coloured hair appears more radiant and feels soft and protected.</li><li>Up to 8 weeks protection from colour fade* *instrumental test shampoo + conditioner</li><li>Hair colour lasts for up to 8 weeks, and shine is radiant *instrumental test, after application of Shampoo + Conditioner</li></ul>

<ul><li>Ouch-free detangler</li><li>Easily detangles dry or damp hair</li><li>Leaves hair fresh and full of body</li><li>Smoothes static</li></ul>

<ul><li>Enriched with Wheat Protein and Gold Quinoa extract. Optimal resurfacing but with a lightweight touch.</li><li>Resurfacing for dry and damaged hair.</li><li>With the Serie Expert Absolut Repair Conditioner: the hair is shinier, smoother & more resistant.</li></ul>

<ul><li>Condition and replenish hair while providing optimal moisture.</li><li>The HydraTriplex™ blend of amino acids, vegetable protein and nourishing oils deeply hydrates, binds and seals the hair.</li><li>Hyaluronic acid, vegan collagen and plant extracts add optimal hydration without weighing hair down.</li><li>Color Safe.</li></ul>

<ul><li>Enriched with Wheat Protein and Gold Quinoa extract. Optimal resurfacing but with a lightweight touch.</li><li>Resurfacing for dry and damaged hair.</li><li>With the Serie Expert Absolut Repair Instant Resurfacing Mask: Up to 77% less surface damage* Up to 7x shinier hair** *Shampoo+ Instant Resurfacing Masque after 5 applications **Shampoo + Instant Resurfacing Masque</li></ul>

<ul><li>Anti-deposit protector mask</li><li>Helps protect hair from excess copper coming from water, which can impact colour results in salon & cause breakage.</li><li>Patented technology enriched with Glicoamine backed by 7 years of research</li><li>Luxurious lightweight texture & fresh citrus scent </li><li>Suitable for all types of coloured hair </li></ul>

<ul><li>Gently cleanse hair while replenishing moisture.</li><li> The HydraTriplex™ blend of amino acids, vegetable protein and nourishing oils deeply hydrates, binds and seals the hair.</li><li>Hyaluronic acid, vegan collagen and plant extracts add lightweight hydration for a clean, soft finish.</li><li>Color Safe.</li></ul>

<ul><li> Gently clarifies and effectively removes dry and oily dandruff, while calming the scalp. From the first applications, the appearance of visible flakes is reduced*.*Clinical test on 44 subjects, 3 applications per week.</li><li> Enriched with Piroctone Olamine, suitable for dry and oily skin, antibacterial and antifungal active ingredient.</li><li> Made with hair pros, approved by dermatologists. </li><li> Suitable for dry and oily scalps.</li></ul>

<ul><li> Gently clarifies and effectively removes dry and oily dandruff, while calming the scalp. From the first applications, the appearance of visible flakes is reduced*.*Clinical test on 44 subjects, 3 applications per week.</li><li> Enriched with Piroctone Olamine, suitable for dry and oily skin, antibacterial and antifungal active ingredient.</li><li> Made with hair pros, approved by dermatologists. </li><li> Suitable for dry and oily scalps.</li></ul>

<ul><li>Adds volume</li><li>Hair looks and feels healthier</li><li>Natural awapuhi extract helps balance moisture and eliminate frizz while lightweight conditioners help protect from damage</li><li>Provides a long-lasting, humidity-resistant finish and color protection</li></ul>

<ul><li>Oreor Oxydant Developer cream</li><li>From industry leaders L'Oréal</li><li>For consistent, reliable results</li><li>20 vol, 1 litre bottle supplied</li></ul>

<ul><li>Enriched with an exclusive combination of FILLER-A100 and Amino Acids. Renews the look of lengths.</li><li>For visibily thicker looking lengths and ends</li><li>With the Serie Expert Pro Longer Lengths Renewing conditioner: Up to 94% hair breakage reduction* Up to 5x shinier hair ** *brushing test using shampoo and conditioner on bleached hair                   **instrumental test using shampoo and conditioner               </li></ul>