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<ul><li>Acidic demi-permanent with no ammonia and balanced pH for reliable even color</li><li>Contains wheat amino acids for mirror-like shine and condition; it’s like a lip-gloss for your client’s hair! </li><li>Gloss, tone, refresh, correct or blend grays in 20 minutes.</li><li>No lift</li><li>Mix of direct and oxidative dyes for a sheer result</li></ul>

<ul><li>Liquid, acidic demi-permanent toners with built-in bonder technology to tone and strengthen hair in 1 step</li><li> Helps repair and protect the most damaged strands following any lightening service </li><li> With Citric Acid and Taurine to help reduce damage and alkalinity for optimal colour results </li><li>Delivers incredible shine and condition with true-to-tone results</li><li>Perfect for sensitized to very sensitized hair</li></ul>

<ul><li>Specifically formulated for lightest blonde tones</li><li>Formulated with Rice Seed Extract and Soy Protein</li><li>With intense black pigment</li><li>Helps counteract yellow and orange tones</li><li>Deilvers super clean, super bright, healthy looking results</li></ul>

<ul><li>Osmo Curl Revitalising Conditioner designed to quench curls, coils and waves</li><li>Lightweight, nourishing formula</li><li>Helps detangle and soften strands</li><li>Enhances definition and increases shine</li><li>Formulated with Resurrection Flower Extract and Avocado Oil</li></ul>

<ul><li>Unique developer for Shades EQ colour</li><li>2% hydrogen peroxide specifically formulated to maintain an acidic pH </li><li>No lift</li><li>Suitable for applications </li></ul>

<ul><li>Specifically formulated for lightest blonde tones</li><li>Formulated with super black pigment</li><li>Counteracts yellow and orange tones</li><li>Sulphate-free cleanser</li><li>Delivers super clean, 'Scandinavian Blonde' style results</li></ul>

<ul><li>Easy to apply </li><li>Removes undies in seconds </li><li>Gentle, no drip formula </li><li>Use with seamless undies and duo bond & seal </li></ul>

<ul><li>100% Remy Grade Human Hair With Tapered Tips</li><li>Keratin Infused</li><li>New Gorgeous Strip Lash Styles Inspired By Prestige & Boutique Styles</li><li>Extra curl & volume</li><li>flared lash style</li></ul>

<ul><li>Hydrating shampoo with curl loving formula</li><li>Gently foams and cleanses whilst retaining the hair's natural condition</li><li>Formulated with nourishing Avocado and Jojoba Oils</li><li>Helps reduce frizz</li><li>Leaves curls feeling, clean, fresh and hydrated</li></ul>

<ul><li>Easy 2 step process</li><li>Lash to lash bond </li><li>Comfortable wear </li><li>Strong hold, won't lift or tug </li><li>Up to 10 day wear </li></ul>

<ul><li>Look and feel so natural with the Ardell 422 Naked Lashes! Create a captivating gaze that features the lightest, most natural-looking lashes around </li><li>Mid-length, extra soft fibers with tailored, finer tips that blend seamlessly with your natural lashes - No eyeliners or eyeshadow needed</li><li>Breezy, flared lash style accentuates eyes perfectly </li><li>Comfy invisiband that blends and moves seamlessly with your natural lashes</li></ul>

<ul><li>Ardell's cult-favourite falsies; Pro Faux Mink Demi Wispies amplifies your natural lash to glamorous new dimensions</li><li>Signature wispie style with intricately crafted crisscrossing lash fibres for outstanding feathering and curl </li><li>Ultra-luxurious, soft-to-the-touch fibers with fine, tapered tips </li><li>Classic flared style for an eye-widening effect</li><li>Comfy invisiband that blends and moves seamlessly with your natural lashes</li></ul>

<ul><li>Ardell Natural Lash 111</li><li>Natural look and feel</li><li>Long, luscious, lightweight lashes</li><li>Reusable</li><li>Made of 100% human hair</li></ul>

<ul><li>Perfect colour saviour for natural or synthetic hair</li><li>Contains OSMO Anti-Fade System with UV filter and Vitamin E</li><li>Gentle moisturising formula strengthens each cuticle</li><li>100% salt and sulphate free</li><li>Rose Absolute and Linseed Oil extracts help promote radiant shine and lustre.</li></ul>

<ul><li>Unique developer for Shades EQ colour</li><li>Transforms Shades EQ's iconic liquid gloss into a versatile gel </li><li>2% hydrogen peroxide specifically formulated to maintain an acidic pH</li><li>Perfect for lowlights, contouring and defining</li><li>No lift</li></ul>

<ul><li>Ardell's iconic feathery style with crisscrossed, curled fibers for a fluttery look</li><li>Medium volume and long length</li><li>Feathery, full plush lashes for fearlessly bold party looks in a snap</li><li>Classic flared style for an eye-widening effect</li><li>Invisiband® provides an undetectable lash band and the most comfortable wear</li></ul>

<ul><li>Voluminous lashes </li><li>Super Soft</li><li>Fine tapered fibers</li><li>Delicate curl</li><li>Knot-Free Invisiband For A Seamless Look & Comfortable Wear</li></ul>

<ul><li>Up to 10 day wear </li><li>No show superfine band </li><li>Up to 6 applications </li><li>50% more lashes than competitive</li></ul>

<ul><li>Pre-glued lash clusters</li><li>Easy 1 step application </li><li>18+ hour wear </li><li>Easy removal </li><li>Up to 4 applications </li></ul>

<ul><li>Up to 10 day wear </li><li>No show superfine band </li><li>Up to 5 applications </li><li>50% more lashes than competitive </li></ul>

<ul><li>Intensely nourishing mask for colour treated hair</li><li>Nourishes and smoothes the hair for maximum light reflection</li><li>100% salt and sulphate free</li><li>Formulated with UV filter, extract of Rose Absolute and Linseed Oil to reduce colour fade</li></ul>

<ul><li>Knot-free, tapered tips individuals</li><li>Versatile, easy to customize length and volume, layer, accent or fill in</li><li>20 strands per cluster</li><li>Criss-cross layering in clusters</li><li>Convenient removable adhesive strip for easy application</li></ul>

<ul><li>Up to 10 day wear </li><li>No show superfine band </li><li>Up to 6 applications </li><li>50% more lashes than competitive </li><li>Lightweight full volume and longest lengths</li></ul>

<ul><li>Use more for a full look</li><li>Easy to apply, last for weeks</li><li>Permanently curled and knot free</li><li>Pack contains 56 lashes</li><li>60% more lash strands compared to regular individual lashes</li></ul>

<ul><li>Nourishing, daily conditioner with Sunflower Seed Extract and Argan Oil</li><li>Specifically designed to further enhance the in-salon CHROMAPLEX treatment.</li><li>Helps prolong the life of your colour whilst protecting against natural pollutants.</li><li>Leaves hair feeling replenished, strong, supple and radiant.</li></ul>

<ul><li>Osmo Renourishing Mask is a curl rejuvenating treatment</li><li>Formulated with Avocado Oil and Shea Butter</li><li>Helps strengthen and protect the hair</li><li>Aids in the prevention of breakage and tangling</li><li>Enhances curl definition and moisture levels</li></ul>

<ul><li>Up to 10 day wear </li><li>No show superfine band </li><li>Up to 6 applications </li><li>50% more lashes than competitive </li><li>Full volume and intense black</li></ul>

<ul><li>Up to 10 day wear </li><li>No show superfine band </li><li>Up to 5 applications </li><li>50% more lashes than competitive </li></ul>

<ul><li>Osmo Curl Revival Re-Energising Gel is an effortless, lightweight, moisturising gel</li><li>Designed to smooth and define curls without stickiness</li><li>Formulated with Green Tea and Soybean Oil</li><li>Creates a protective cast around your curls</li><li>Provides medium hold and long-lasting results</li></ul>

<ul><li>Up to 10 day wear </li><li>No show superfine band </li><li>Up to 6 applications </li><li>50% more lashes than competitive </li><li>Light volume with delicate curl</li></ul>

<ul><li>Nourishing, daily conditioner with Sunflower Seed Extract and Argan Oil</li><li>Specifically designed to further enhance the in-salon CHROMAPLEX treatment.</li><li>Helps prolong the life of your colour whilst protecting against natural pollutants.</li><li>Leaves hair feeling replenished, strong, supple and radiant.</li></ul>

<ul><li>New Volumizing full lash</li><li>Neverflat Curl Technology</li><li>Ultra-curled, tapered tip lashes</li><li>Multi-dimensional for an enhanced 3D effect</li><li>Flawlessly glamorous</li></ul>

<ul><li>Osmo Curl Revival Replenishing Cream is an ultra-nourishing 2-in-1 leave-in and styling cream</li><li>Delivers intense moisture and protection against humidity</li><li>Formulated with Resurrection Flower Extract and Jojoba Oil</li><li>Helps control frizz while softening and defining all curl types</li><li>Delivers bouncy, velvet touch curls</li></ul>

<ul><li>Instant Bronzing Spray from Body Drench</li><li>Sunless tanning in a spray</li><li>Tinted formula and 360 nozzle for easy application</li><li>Develops in 3 to 5 hours</li></ul>

<ul><li>Fluffy and barely there! Widens and brightens your eyes without any extra bulk </li><li>Lightweight and comfortable for day-to-night wear </li><li>Luxuriously layered with crisscrossing soft lash fibers for an authentic boost of shape, style and texture </li><li>Classic flared style for an eye-widening effect</li><li>Comfy invisiband that blends and moves seamlessly with your natural lashes</li></ul>

<ul><li>Pre-glued lash clusters</li><li>Easy 1 step application </li><li>18+ hour wear </li><li>Easy removal </li><li>Up to 4 applications </li></ul>