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“Love the body you’re in” has become the mantra for a generation of men and women that are tired of having to conform to someone else’s idea of what is beautiful. We all come in various shapes, sizes, colours and creeds, so why not celebrate those differences? It’s about making the most of our natural beauty, emphasising that inner glow, and protecting what we already have.

In the second part of Express Yourself, we’re looking at how to capture that healthy summer sunshine look and also giving you some tips on the best ways to apply that skincare. Forget all of the advice about ‘changing’ the way you look, at Sally we want you to ‘experiment’ with your style instead.

Tanning

The days of the typical beach body being slim and bronzed to the max are thankfully in the past, but we’ve still got a long way to go before everyone feels comfortable about peeling off the layers. Whether it’s stretchmarks or scars, cellulite or wrinkles, there’s always something that knocks our confidence. So at Sally we wanted to give you the option of getting a tan in the privacy of your own home.

Every body should be ready for every occasion, and there are some fantastic ways to get that natural beach look. If you’re looking to self-tan at home then our exclusive Tan Truth collection should be your first stop. Whether it’s their Gradual Tan or the Self-Tan Lotion, the results are so natural. If you are lucky enough to get to the beach this year then remember to pack one of the Pro Tan Accelerators. They’ll dramatically speed up your tanning, but remember that you need to put an SPF on top.

Shop tanning products to enhance your natural glow!

Skincare

For centuries, caring for our skin and turning back the clock has been the ultimate goal for face creams. We wanted to stay young for ever, get rid of the laughter lines, and add radiance where we thought that it had disappeared. Basically, we wanted to be something that we weren’t. At Sally Beauty we concentrate on skin health instead of empty promises, and that means that there’s something for everyone.

If you’re looking for a daily moisturiser and eye care that soothes and refreshes then our exclusive Skintruth range is the one for you. Lightweight and easy to use, it’s perfect for every day. Alternatively, if your skin is craving a little more attention, you should take a look at the Retinol collection because the moisturiser and eye gel in this range give a great collagen boost to the skin. However, how do we apply them?

Eye Cream

The area around the eye is incredibly delicate and so we don’t want to be pulling, stretching or tugging it. The best way to apply eye cream is to put a small amount on one of your ring fingers and then gently tap it onto the skin. Follow the line of the bone that runs all the way around the eye socket, so not too close to the eye itself, and repeat until there’s nothing left on your finger.

Shop Eye Care to make you awake and refreshed!

Face Cream

So much face cream is wasted because we use too much every day, and it’s usually because we apply it in dabs. At Sally we suggest that you place a large pea-sized amount on the middle finger of one hand and gently tap it with the same finger on the other hand. So now you’ve got product on both fingers. Starting in the middle of your forehead, sweep those fingers down to your cheekbone. Next sweep from the nose across the cheekbones. Finally sweep from the chin up to the cheekbones. Your cream is now evenly distributed around the face and you can gently massage it in.

Shop Face Cream to reveal the natural you!

Having the confidence to fully express yourself is not something that will happen overnight, but taking one small step at a time will make a huge difference. Go at your own pace, find your own style, and be true to yourself. We’re here to help you discover who you are, so remember that you can always email us with your beauty questions. For more tips on maintaining healthy skin, why not read our blog How to get smooth skin at home?

Discover more products that celebrate the real you at Sally Beauty and keep an eye out for Part Two of Express Yourself on the Beauty By You page.