<ul><li>Enriched with Resveratrol. Coloured hair appears more radiant and feels soft and protected.</li><li>Up to 8 weeks protection from colour fade* *instrumental test shampoo + conditioner</li><li>Hair colour lasts for up to 8 weeks, and shine is radiant *instrumental test, after application of Shampoo + Conditioner</li></ul>

<ul><li> An intense restorative treatment mask to provide deep repair for damaged hair </li><li> Moisturizes, nourishes and repairs the hair from the inside to restore it to its original condition </li><li>Prevents breakage and split ends, and adds body and volume for incredible results </li><li>Professional results in only 3 minutes </li><li> Vegan friendly formula </li></ul>

<ul><li>Helps prevent and relieve the symptoms of seborrheic dermatitis and dandruff, such as scalp irritation, flaking, redness, and itching</li><li>Reduces hair breakage due to scalp itching* (*associated with dandruff)</li><li>Helps prevent recurrence of dandruff</li></ul>

<ul><li>100% vegan soft treatment mask</li><li>Nourishing treatment for silky smooth results</li><li>Argan oil and crambe abissinica oil restore hair’s moisture</li><li>Bottles are made from sustainable packaging</li></ul>

<ul><li>Reinforcing formula infused with vitamin B6 and Biotin. Intense conditioning.</li><li>For more resistant, stronger looking hair.* *Brushing test. Shampoo, conditioner and mask vs classic shampoo on bleached hair</li><li>Shinier, stronger looking hair.</li></ul>

<ul><li>Enriched with Wheat Protein and Gold Quinoa extract. Optimal resurfacing but with a lightweight touch.</li><li>Resurfacing for dry and damaged hair.</li><li>With the Serie Expert Absolut Repair Instant Resurfacing Mask: Up to 77% less surface damage* Up to 7x shinier hair** *Shampoo+ Instant Resurfacing Masque after 5 applications **Shampoo + Instant Resurfacing Masque</li></ul>

<ul><li>Enriched with Resveratrol. Coloured hair appears more radiant and feels soft and protected.</li><li>Up to 8 weeks protection from colour fade* *instrumental test shampoo + conditioner</li><li>Hair colour lasts for up to 8 weeks, and shine is radiant *instrumental test, after application of Shampoo + Conditioner</li></ul>

<ul><li>Enriched with an exclusive combination of FILLER-A100 and Amino Acids. Renews the look of lengths.</li><li>For visibily thicker looking lengths and ends</li><li>With the Serie Expert Pro Longer Lengths Renewing mask: Up to 66% split ends reduction* *instrumental test using lotion shampoo and mask                  </li></ul>

<ul><li>Replenishes, smoothes and nourishes the hair fiber, enhancing shine and radiance of blonde hair.</li><li>Enhanced blonde hair with multidimensionnal shine</li><li> Shinier hair* *Instrumental test after application of Gloss shampoo + conditioner/mask</li></ul>

<ul><li>Professional mask for medium to thick damaged hair. Up to 77% less surface damage*</li><li>Resurfacing for dry and damaged hair.</li><li>With the Serie Expert Absolut Repair Instant Resurfacing Mask: Up to 77% less surface damage* Up to 7x shinier hair** *Shampoo+ Instant Resurfacing Masque after 5 applications **Shampoo + Instant Resurfacing Masque</li></ul>

<ul><li>Deeply nourishes and conditions, leaving your hair strong and super soft.</li><li>For intense smoothing & glossy looking hair</li><li>Anti-frizz effect</li></ul>

<ul><li>A luxurious blend of Avocado, Coconut and Argan Oils with Vitamin E</li><li>Designed to help repair and restore dry and damaged hair</li><li>Specially formulated to help reduce drying time with UV filters</li><li>Helps promote strength, health and vitality for smooth, glossy results every time</li><li>100% vegan friendly</li></ul>

<ul><li>Removes buildup and adds shine</li><li>Gently exfoliates</li><li> Leaves hair polished and scalp feeling soothed, clean and refreshed</li><li>Invigorating fresh scent</li><li>Suitable for all hair types</li></ul>

<ul><li>100% vegan treatment mask</li><li>Gentle treatment relieves scalp irritation</li><li>Argan oil and aloe vera restores pH balance in the hair and scalp</li><li>Bottles are made from sustainable packaging</li></ul>

<ul><li>Exfoliates and refreshes scalp</li><li>Instantly buff away impurities</li><li>Exfoliates the scalp to eliminate product buildup, dead skin flakes and excess oils</li><li>Leaves scalp feeling smooth, refreshed and renewed</li><li>Suitable for all hair types</li></ul>

<ul><li>Enriched with Wheat Germ oil, combines intense resurfacing with a lightweight touch.</li><li>Resurfacing for dry and damaged hair.</li><li>With the Serie Expert Absolut Repair multi-benefit leave-in treatment: leaves hair more manageable and ready to blow-dry. It can also be used as the enhancing final touch: its pump allows a precise dosage for a shiny, silky-to-touch and non-greasy result.</li></ul>

<ul><li>Anti-deposit protector mask</li><li>Helps protect hair from excess copper coming from water, which can impact colour results in salon & cause breakage.</li><li>Patented technology enriched with Glicoamine backed by 7 years of research</li><li>Luxurious lightweight texture & fresh citrus scent </li><li>Suitable for all types of coloured hair </li></ul>

<ul><li>For use with Elchim Hair Dryers</li><li>Simply insert the pod into your Elchim Hair Dryer and blowdry</li><li>Immediately dries, styles, adds body and shine in a single pass </li><li>Uniform distribution</li><li>Made with natural Nutritive Principles Of Honey </li></ul>

<ul><li>Enriched with an exclusive combination of FILLER-A100 and Amino Acids. Renews the look of lengths.</li><li>For visibily thicker looking lengths and ends</li><li>With the Serie Expert Pro Longer Instant ends filler concentrate treatment: Up to 66% split ends reduction* *Instrumental test Pro Longer Lengths Renewing Shampoo + Lengths Renewing Mask + Instant ends filler </li></ul>

<ul><li>For Coloured Hair</li><li>Formulated to remove follicle-clogging sebum, fatty acids and environmental residues</li><li>Amplifyies hair texture</li><li>Provides moisture balance and colour protection</li><li>Pro-Color Shield</li></ul>

<ul><li>For Chemically Treated Hair (Bleached, Permed, Straightened)</li><li>Deliversthicker and fuller hair</li><li>Removes follicle clogging sebum, fatty acids and environmental residues</li><li>Provides moisture balance and colour protection</li><li>Pro-Color Shield Smooth Plex Transactive Delivery System 2.0</li></ul>

<ul><li>For Coloured Hair</li><li>Deliversthicker and fuller hair</li><li>Removes follicle clogging sebum, fatty acids and environmental residues</li><li>Provides moisture balance and colour protection</li><li>Contains UV protection ingredients</li></ul>

<ul><li>For Natural Hair</li><li>Deliversthicker and fuller hair</li><li>Protects every hair strand against damage</li><li>Contains UV protection ingredients</li><li>Activ-Renewal</li></ul>

<ul><li>Fiber is more resistant to hair breakage. </li><li>Cuticles are smoothed</li><li>Hair instantly looks shinier, smoother and stronger.</li></ul>

<ul><li>Enriched with Resveratrol. Coloured hair appears more radiant and feels soft and protected.</li><li>Up to 8 weeks protection from colour fade* *instrumental test shampoo + conditioner</li><li>Hair colour lasts for up to 8 weeks, and shine is radiant *instrumental test, after application of Shampoo + Conditioner</li></ul>

<ul><li>[PROTECTS HAIR DENSITY]: As you massage Aminexil Advanced into the scalp, this nourishing formula helps to maintain density of hair </li><li>[AMINEXIL]: Strengthens the hair fibers attachment to the scalp </li><li>[PROFESSIONAL FORMULA]: Hairdressers choice - Approved and used by profesionnal hairdresser’s</li></ul>

<ul><li>3D Intensive Care</li><li>Diameter-Boosting treatment that increases the thickness of each hair strand</li><li>Achieve fuller looking hair</li><li>

<ul><li>Creates the perfect clean canvas for optimal colour results by neutralizing metal inside the hair before colouring </li><li>For true to tone, bright colour results</li><li>Express application - Simply spray onto hair before colouring </li><li>Suitable for all types of coloured hair and technical services </li></ul>