<ul><li>Get Up to 10X less breakage with our most neutralising system yet</li></ul>

<ul><li>Get Up to 10X less breakage with our most neutralising system yet</li><li>Helps repair and protect fragile hair; Protected Colour. Professional Care.</li></ul>

<ul><li>For Dark Brunettes</li><li>Removes unwanted red tones</li><li>Highly concentrated green formula </li><li>Enriching with deep cool tones </li><li>For coloured and natural dark bases </li></ul>

<ul><li>For Dark Brunettes</li><li>Removes unwanted red tones</li><li>Highly concentrated green formula </li><li>Enriching with deep cool tones </li><li>For coloured and natural dark bases </li></ul>

<ul><li>So Silver System Conditioner takes blonde and grey hair from brittle and dull to supple and luminous through targeted hydration and imparting a glossy shine to every strand. *System consists of shampoo to neutralise yellow and conditioner for softness and shine.</li></ul>

<ul><li>Get Up to 6X less breakage with our most neutralising system yet</li><li>Helps repair and protect fragile hair; Protected Colour. Professional Care.</li></ul>

<ul><li>Get Up to 10X less breakage with our most neutralising system yet</li></ul>

<ul><li>Get Up to 6X less breakage with our most neutralising system yet</li><li>Helps repair and protect fragile hair; Protected Colour. Professional Care.</li></ul>

<ul><li>For Dark Brunettes</li><li>Removes unwanted red tones</li><li>Highly concentrated green formula </li><li>Enriching with deep cool tones </li><li>For coloured and natural dark bases </li></ul>

<ul><li>A clear conditioning treatment for all natural grey hair types </li><li>Leaves hair feeling soft and manageable </li><li>3 usage options: post treatment, toner diluter and for express treatments </li><li>Unique AquaTine technology with a neutral PH of 7 is as gentle on hair as pure water </li><li>Designed for virgin naturally 70%-100% grey hair only </li></ul>

<ul><li>Matrix Total Results So Silver Shampoo</li><li>Neutralizes brassy warmth and eliminates dull, yellow tones</li><li>Illuminates highlights on blondes</li><li>Adds brightness for color-treated and natural hair</li><ul>

<ul><li>So Silver Custom Silver-enhancing mask is a blue-based silverising treatment that adds cool dimension to blonde hair and silverises grey hair.</li></ul>

<ul><li>Toning Purple Shampoo</li><li>Enriched with Fig and Orchid Flower Extract</li><li>Neutralises brassy and yellow tones</li><li>Smooths hair</li><li>Softens Hair</li></ul>

<ul><li>So Silver System Conditioner takes blonde and grey hair from brittle and dull to supple and luminous through targeted hydration and imparting a glossy shine to every strand. *System consists of shampoo to neutralise yellow and conditioner for softness and shine.</li></ul>

<ul><li>Cool Blonde Colour Refreshing Conditioner with colour pigments</li><li>Refreshes and maintains the multidimensional colour of blonde tones</li><li>Refreshes and maintains colour vibrancy</li><li>Intense conditioning to leave hair soft and smooth</li><li>For natural or colored blonde hair </li></ul>

<ul><li>Cool Blonde Colour Refreshing Shampoo with colour pigments</li><li>Violet shampoo to help prevent yellowing and eliminate brassiness</li><li>Refreshes and maintains colour vibrancy</li><li>Intense conditioning to leave hair soft and smooth</li><li>For natural or colored blonde hair </li></ul>