<ul><li>Neutralising shampoo for blonde hair</li><li>Purple Chroma Crème helps to instantly neutralizes unwanted yellow reflects for a superior colour correction and care</li><li>Alternate Purple Chroma Crème with regular shampoo and adapt the leave-on time depending on desired degree of neutralization, from 2 to 5 minutes </li><li>Delivers up to 3x more shine*** </li></ul>

<ul><li>Neutralising shampoo for light-medium brown hair</li><li>Blue Chroma Crème helps to instantly neutralize unwanted warm reflects for superior colour correction and care</li><li>Alternate Blue Chroma Crème with regular shampoo and adapt the leave-on time depending on desired degree of neutralization, from 2 to 5 minutes </li><li>Delivers up to 3x more shine*** </li></ul>

<ul><li>Say Goodbye Orange and hello to a cooler brunette; this highly-pigmented wash offers instant tonal deposit to counteract and neutralise underlying brassy tones in less than 5 minutes </li><li>Prevents cool tone colour fade and enhances luminosity on darker bases </li><li>Integrated bonding technology to help strengthen while gently cleansing </li><li>Vegan formula, free from animal derived ingredients, and free from SLS and SLES sulfates </li><li>Suitable for dark blonde to medium brown hair </li></ul>

<ul><li>Say Goodbye Yellow and hello to a cooler blonde; this highly-pigmented wash offers instant tonal deposit to counteract and neutralise underlying yellow tones in less than 5 minutes </li><li>Prevents cool tone colour fade and enhances luminosity </li><li>Integrated bonding technology to help strengthen while gently cleansing </li><li>Vegan formula, free from animal derived ingredients, and free from SLS and SLES sulfates </li><li>Suitable for medium to light blonde hair </li></ul>

<ul><li>High performance colour toning mask with integrated bonding technology </li><li>Perfect for at-home colour refresh and pastel effects to maintain colour between salon visits </li><li>Deeply conditions hair from within </li><li>Simple, direct application </li><li> 3-15 minute development time for results that last up to 12 washes </li></ul>

<ul><li>Intensely nourishing leave-in treatment </li><li>Infused with violet pigments to help counteract yellow tones in blonde and grey hair</li><li>Formulated with Soy Protein and Fibre Bond Technology to help strengthen and protect the hair cuticle </li><li>Leaves the hair feeling soft, nourished and more manageable</li><li>100% vegan friendly & cruelty free</li></ul>

<ul><li>Intense formula specifically designed for use on dark, brunette and lightened brunette tones</li><li>Kind and gentle on hair, perfect for use on hair extensions</li><li>Formulated with deep blue pigments that neutralise unwanted warm tones to reveal fresher, cooler tones for a more even colour balance</li><li>Can be used as toner after the lightening process to help neutralise any unwanted warm tones</li><li>100% vegan and sulphate free</li></ul>

<ul><li>Neutralize unwanted yellow undertones </li><li>Leaves hair soft, shiny and easy to detangle from lengths to ends.</li><li>Enhance the radiance of blonde hair</li></ul>

<ul><li>A neutralising system, enriched with magnesium and anti-yellowing agents. Helps tone the hair by counteracting unwanted brassy tones, and also leaves your hair with a glowing halo of shine.</li><li>For neutralized & brightened grey hair.</li><li>Helps tone the hair by counteracting unwanted brassy tones, and also leaves your hair with a glowing halo of shine.</li></ul>

<ul><li>Formulated with violet and blue pigments, it enhances white & grey hair and helps contrast yellow undertones.</li><li>For neutralized & brightened grey hair.</li><li>Professional neutralizing and brightening conditioner for grey and white hair. Enriched with Violet Dyes and Magnesium*. A combination of an anti-yellowing and cosmetic agents to neutralize yellow tones and to provide softness and a glossy effect right down to the ends.</li></ul>

<ul><li>Replenishes, smoothes and nourishes the hair fiber, enhancing shine and radiance of blonde hair.</li><li>Enhanced blonde hair with multidimensionnal shine</li><li> Shinier hair* *Instrumental test after application of Gloss shampoo + conditioner/mask</li></ul>

<ul><li>Cleanses and resurfaces the hair </li><li>Enhance multidimensional shine of blonde hair</li><li>Help to smooth damaged hair</li></ul>

<ul><li>Enriched with Violet dyes for a purer blonde result.</li><li>For a purer blonde, neutralized from yellow undertones.</li><li>Helps to neutralise unwanted brassy tones in blonde hair.</li></ul>

<ul><li>Gently purifies, removing impurities (dust, heavy metal residues and pollution**) **when used in combination with the BlondMe All Blondes Detox Shampoo </li><li>Revives the hair by unclogging the pores and by leaving a purified feeling </li><li>Leaves the hair nourished and brighter* *when used in combination with BlondMe All Blondes Vitamin C Shots</li><li> For all hair types </li></ul>

<ul><li>Instantly detangles the hair</li><li>Helps to smoothen and seal the surface of porous blonde hair </li><li>Improves strength and elasticity </li><li> The formula with Marula Oil helps to provide a brilliant shine</li><li> For normal to course blondes </li></ul>

<ul><li>Gently cleanses and cares for the most delicate lightened and coloured hair </li><li>Helps to neutralise yellow undertones without changing the hair colour</li><li>Delivers targeted levels of cool pigments to maintain the tone direction, with improved blonde clarity </li><li>Leaves the hair feeling soft and silky</li><li> For all hair types </li></ul>

<ul><li>Intensively nourishes hair without weighing it down </li><li>Improves manageability and elasticity </li><li>Gives stability and control to the hair and protects from blow dry damage </li><li>The formula with Panthenol moisturises the hair, leaving it supple and soft with a healthy-looking shine</li><li> For fine to normal blondes </li></ul>

<ul><li>Intensively nourishes, deeply penetrating the damaged inner hair structure </li><li>Reconstructs the inner and outer hair structure</li><li>Provides suppleness and strength</li><li>The formula with Marula Oil smoothens the hair surface leaving the hair with a healthy-looking shine</li><li> For normal to course blondes </li></ul>

<ul><li>Gently purifies and removes impurities (dust, heavy metal residues and pollution)* and other residues (styling products) *when used in combination with the BlondMe All Blondes Detox Mask</li><li>Formulated with Hydrolyzed Soy Protein and Moringa Seed Extract to revive dull and brassy blondes</li><li>Gives a healthy and bright looking blonde colour</li><li> For all hair types </li></ul>

<ul><li>Repairs the internal structure of fragile, lightened and coloured hair without overburdening</li><li>Detangles porous hair, making it easy to comb </li><li>Delivers cool pigments to maintain, refresh and enrich blonde tone directions </li><li>Helps to neutralise any blonde that has a tendency to turn warm </li><li>Visually brightens highlighted or lightened blondes</li><li> For all hair types </li></ul>

<ul><li>Gently cleanses while nourishing </li><li>Rebuilds and revitalises the inner hair bonds </li><li>Smoothens the hair surface </li><li>Leaves the hair supple and with healthy-looking shine </li><li> For normal to course blondes </li></ul>

<ul><li>Gently cleanses without overburdening the hair</li><li>Rebuilds and revitalises the inner hair bonds </li><li>Improves body and helps prevent static </li><li>The formula with Panthenol leaves the hair supple and soft with a healthy-looking shine </li><li> For fine to normal blondes </li></ul>

<ul><li>Indola Color Mousse</li><li>Shiny, even colour</li><li>Condition and style</li><li>Natural hold</li><li>One easy step</li><li>Instant results</li></ul>

<ul><li>Matrix Total Results So Silver Shampoo</li><li>Neutralizes brassy warmth and eliminates dull, yellow tones</li><li>Illuminates highlights on blondes</li><li>Adds brightness for color-treated and natural hair</li><ul>

<ul><li>For Dark Brunettes</li><li>Removes unwanted red tones</li><li>Highly concentrated green formula </li><li>Enriching with deep cool tones </li><li>For coloured and natural dark bases </li></ul>

<ul><li>For Dark Brunettes</li><li>Removes unwanted red tones</li><li>Highly concentrated green formula </li><li>Enriching with deep cool tones </li><li>For coloured and natural dark bases </li></ul>

<ul><li>For Dark Brunettes</li><li>Removes unwanted red tones</li><li>Highly concentrated green formula </li><li>Enriching with deep cool tones </li><li>For coloured and natural dark bases </li></ul>

<ul><li>Get Up to 6X less breakage with our most neutralising system yet</li><li>Helps repair and protect fragile hair; Protected Colour. Professional Care.</li></ul>

<ul><li>Get Up to 10X less breakage with our most neutralising system yet</li></ul>

<ul><li>Get Up to 10X less breakage with our most neutralising system yet</li><li>Helps repair and protect fragile hair; Protected Colour. Professional Care.</li></ul>

<ul><li>Get Up to 10X less breakage with our most neutralising system yet</li></ul>

<ul><li>Get Up to 6X less breakage with our most neutralising system yet</li><li>Helps repair and protect fragile hair; Protected Colour. Professional Care.</li></ul>

<ul><li>So Silver Custom Silver-enhancing mask is a blue-based silverising treatment that adds cool dimension to blonde hair and silverises grey hair.</li></ul>

<ul><li>So Silver System Conditioner takes blonde and grey hair from brittle and dull to supple and luminous through targeted hydration and imparting a glossy shine to every strand. *System consists of shampoo to neutralise yellow and conditioner for softness and shine.</li></ul>

<ul><li>Toning Purple Shampoo</li><li>Enriched with Fig and Orchid Flower Extract</li><li>Neutralises brassy and yellow tones</li><li>Smooths hair</li><li>Softens Hair</li></ul>

<ul><li>brightens the look of blonde hair & adds shine </li><li>anti-yellowing, neutralizes yellow tones </li><li>strengthens the hair</li><li>enriched with Keratin, Hyaluron and Safflower Oil</li><li>with UV filter</li></ul>