Silky Coloration Permanent Hair Colour - 11.20 Ultra-Light Intense Blonde

<ul><li>High performing hair colouring cream</li><li>Rich range of 98 shades</li><li>Extraordinary coverage 100%</li><li>Long-term colour stabiity</li><li>Easy to apply</li></ul>

<ul><li>Goldwell Topchic Permanent Hair Colour</li><li>Protect while you dye</li><li>Maximum brilliance</li><li>In 8N light blonde colour</li></ul>

<ul><li>NEW Koleston Perfect Professional permanent colour</li><li>Unique technology for the ultimate salon experience - better colour, condition and ingredients</li><li>Even, pure colour results with natural depth and shine</li><li>Significantly reduces hair damage, colour after colour</li><li>Up to 100% grey coverage and up to 3 levels of lift</li></ul>

<ul><li>Unique acid-gel cream technology with no ammonia to enhance, tone and neutralise any previously coloured hair </li><li>Provides an ultimate shine finish; hair is up to 30% more conditioned* (*After Dia Light application on bleached hair) </li><li>Neutralising gloss suitable for all bases and limitless toning.</li><li>Customize your results thanks to a large palette of shades from warm beige to cool ash tones for brunettes and blondes</li></ul>

<ul><li>100% natural looking colour</li><li>Up to 100% grey coverage with a sheer result</li><li>Most sophisticated dye combination in Wella Professionals that mimics the natural hair tones</li><li>With microlight technology for inside out luminosity</li><li> Built-in Metal Purifier to help prevent damage caused in the presence of metals</li></ul>