Wella Professionals Colour Fresh Semi Permanent Hair Colour - 7/44 Medium Intensive Red Blonde 75ml

From Wella Professionals Colour Fresh range, the Colour Fresh Semi-Permanent Hair Colour has now been reformulated to last up to 35% longer as it gives hair a breath-taking shine no matter the shade of blonde, brunette or red. With an array of colours that fit the latest trends, this ammonia-free mixture promises a gentle and easy application with a creamy consistency. Whether it's for correcting uneven tones, refreshing permanent colour or adding a gentle colour effect, this will leave hair looking glossy thanks to its acidic pH formula with a conditioning vitamin complex. This semi-permanent colour develops within 5-20 minutes and lasts for approximately 10 washes depending on the treatment and thickness, length & quality of hair.

Key benefits:

• Semi-permanent colour available in 21 shades
• Lasts up to 10 washes
• Versatile shade pallette that fit the latest trends
• Develops within 5-20 minutes

A more intense colour result may be achieved with added heat and by increasing the development time. For added heat, develop under a climazon or alternatively cover hair using a plastic cap and develop under a hood dryer.

Caution: Hair colour can cause severe allergic reactions so please always complete a patch test before using and follow the product instructions. For more Wella allergy advice, please check out their Allergy Alert Test Summary & Questionnaire.

This product is not intended for use on persons under the age of 16. Temporary 'black henna' tattoos may increase your risk of allergy. Do not colour your hair if you have a rash on your face or sensitive, irritated and damaged scalp, you have ever experienced any reaction after colouring your hair, or if you have ever experienced any reaction to a temporary 'black henna' tattoo in the past. Patch test a small area before use. Contains phenylenediamines. Do not use to dye eyelashes or eyebrows. For professional use only. Wear suitable gloves.