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<ul><li>Original ceramic heat technology</li><li>Optimum styling temperature of 185°C: any hotter damages the hair, any cooler and the result is compromised</li><li>Floating plates: for extra control while styling</li><li>30 second heat up time: for quick and easy styling</li><li>2 years manufacturer's guarantee</li></ul>

<ul><li>ghd's widest surface ceramic floating plates - ideal for styling long, thick and curly hair types in half the time*</li><li>The wide 1.65" styling plates harness two new generation heat sensors for consistent heat distribution</li><li>Evenly maintains the optimum styling temperature of 185°C from root to tip for premium results without compromising the condition of your hair </li><li>Smooth, contoured plates glide effortlessly for glass like straight styles, while the curved edges are ideal for creating loose, natural looking waves</li><li>30 second heat up time with automatic sleep mode and professional length 2.7m cable</li></ul>

<ul><li>100% Remy Grade Human Hair With Tapered Tips</li><li>Keratin Infused</li><li>New Gorgeous Strip Lash Styles Inspired By Prestige & Boutique Styles</li><li>Extra curl & volume</li><li>flared lash style</li></ul>

<ul><li>Easy to apply </li><li>Removes undies in seconds </li><li>Gentle, no drip formula </li><li>Use with seamless undies and duo bond & seal </li></ul>

<ul><li>Look and feel so natural with the Ardell 422 Naked Lashes! Create a captivating gaze that features the lightest, most natural-looking lashes around </li><li>Mid-length, extra soft fibers with tailored, finer tips that blend seamlessly with your natural lashes - No eyeliners or eyeshadow needed</li><li>Breezy, flared lash style accentuates eyes perfectly </li><li>Comfy invisiband that blends and moves seamlessly with your natural lashes</li></ul>

<ul><li>Designed for 1500ml Serie Expert & Metal Detox salon-sized bottles </li><li>This pump makes it easy to dispense the right amount of product </li></ul>

<ul><li>Ultra-zone™ predictive technology: The latest breakthrough in heat styling which guarantees even heat across the whole plate, allowing consistent beautiful results in one stroke and 70% stronger hair </li><li>Unique wishbone hinge for perfect plate alignment giving you more control to create any style </li><li>Advanced, precision-milled, floating plates with ultra gloss coating for perfectly smooth styling and 20% more shine </li><li>Quick and versatile - Sleek design and rounder barrel for quick, snag-free styling </li><li>Automatic sleep mode: switches off if not used for 30 minutes for peace of mind </li></ul>

<ul><li>Ultra-zone™ predictive technology: The latest breakthrough in heat styling which guarantees even heat across the whole plate, allowing consistent beautiful results in one stroke and 70% stronger hair </li><li>Unique wishbone hinge for perfect plate alignment giving you more control to create any style </li><li>Advanced, precision-milled, floating plates with ultra gloss coating for perfectly smooth styling and 20% more shine </li><li>Quick and versatile - Sleek design and rounder barrel for quick, snag-free styling </li><li>Automatic sleep mode: switches off if not used for 30 minutes for peace of mind </li></ul>

<ul><li>Voluminous lashes </li><li>Super Soft</li><li>Fine tapered fibers</li><li>Delicate curl</li><li>Knot-Free Invisiband For A Seamless Look & Comfortable Wear</li></ul>

<ul><li>Ardell's cult-favourite falsies; Pro Faux Mink Demi Wispies amplifies your natural lash to glamorous new dimensions</li><li>Signature wispie style with intricately crafted crisscrossing lash fibres for outstanding feathering and curl </li><li>Ultra-luxurious, soft-to-the-touch fibers with fine, tapered tips </li><li>Classic flared style for an eye-widening effect</li><li>Comfy invisiband that blends and moves seamlessly with your natural lashes</li></ul>

<ul><li>Perfect for very fine or thinning hair, or for those suffering from hair loss.</li><li>Detangles the fiber without weighing it down.</li><li>Thickens the hair for an immediate densifying* effect.</li><li> Hypoallergenic formula.</li></ul>

<ul><li>For use with Matrix SoColor hair colour </li><li>Up to 1 level of lift </li><li>Fully stabilised and buffered formula for consistent, uniform colour results </li><li>Rich, creamy consistency </li></ul>

<ul><li>Rich, permanent hair colour</li><li>Provides perfect coverage of grey hair</li><li>Wide palette of rich tones and shades</li><li>Enriched with Ionéne G and Incell</li><li>Helps strengthen and reinforce the hair fibre</li></ul>

<ul><li>Ardell's iconic feathery style with crisscrossed, curled fibers for a fluttery look</li><li>Medium volume and long length</li><li>Feathery, full plush lashes for fearlessly bold party looks in a snap</li><li>Classic flared style for an eye-widening effect</li><li>Invisiband® provides an undetectable lash band and the most comfortable wear</li></ul>

<ul><li>Extra Full Volumising Hairspray</li><li>Lock in Full Volume</li><li>Fast-drying</li><li>Adds support, lift and satin shine</li><li> Works as a dry shampoo and texturizing spray</li></ul>

<ul><li>Pre-glued lash clusters</li><li>Easy 1 step application </li><li>18+ hour wear </li><li>Easy removal </li><li>Up to 4 applications </li></ul>

<ul><li>Luxurious Ammonia-free permanent hair colour. </li><li> Salon colour experience powered by oil. </li><li>Unique Oil powered ODS technology for high impact colour and optimal scalp comfort.</li><li>Up to 100% white hair coverage. Up to +48% shinier result* </li><li> Vegan formula </li></ul>

<ul><li>Air-fusion™ technology dries and styles hair with one tool and no damage to the hair</li><li> Shine Shot™ mode turns the Duet into an air-free 185°C ghd styler</li><li>Low-temperature floating plates are ultra-gloss coated to ensure smooth and snag-free styling</li><li>Heat resistant protective guard allows you to cover the heated plates immediately after use</li><li>Automatic sleep mode switches unit off if not used for 30 minutes</li><li>45% Less Energy Consumption, low sound level, 2 year warranty</li></ul>

<ul><li>Wax spray with a satin-matte finish</li><li>For controlling and finishing </li><li> Adds body and dimension to hairstyles </li><li> Great for giving hair a tousled or beach wave look </li><li> Vegan formula* *no animal derived ingredients</li></ul>

<ul><li>Easy 2 step process</li><li>Lash to lash bond </li><li>Comfortable wear </li><li>Strong hold, won't lift or tug </li><li>Up to 10 day wear </li></ul>

<ul><li>Intensely and instantly calms and soothes scalp discomfort, without weighting down the fiber. </li><li> Hair is instantly smooth and detangled. </li><li> Enriched with Niacinamide, a vitamin from the B3 family, known for its regulating and soothing powers.</li><li> Made with hair pros, approved by dermatologists. </li><li> Hydrates and nourishes hair. </li></ul>

<ul><li>Enriched with nurturing oil and citric acid</li><li>33% less breakage*</</li><li> Vegan formula </li><li> Suitable for color-treated hair</li><li>Bond Therapy Intensive treatment vs. non-conditioning shampoo</li></ul>

<ul><li>Help repair damage and restore hair's original strength</li><li>This exclusive rinse-off serum is highly concentrated with 2% Peptides bonder + 5 amino acids</li><li>Restores hair strength, elasticity and movement</li><li>Improves hair shine and smoothness</li><li>Suitable for all damaged hair textures, colour-treated, lightened & natural hair</li></ul>

<ul><li>Up to 10 day wear </li><li>No show superfine band </li><li>Up to 5 applications </li><li>50% more lashes than competitive </li></ul>

<ul><li>Up to 10 day wear </li><li>No show superfine band </li><li>Up to 6 applications </li><li>50% more lashes than competitive</li></ul>

<ul><li>Up to 10 day wear </li><li>No show superfine band </li><li>Up to 6 applications </li><li>50% more lashes than competitive </li><li>Lightweight full volume and longest lengths</li></ul>

<ul><li>Intensely Hydrating </li><li>Helps protect the pattern of curls and coils </li><li>Free from silicone for a natural feel </li><li>Made with Manuka Honey Extract</li><li>Co-created with coilv& curl experts</li></ul>

<ul><li>Infused with liquid proteins to nourish, strengthen and soften hair </li><li>Reduces breakage in dry, brittle and damaged hair</li><li>Detangles, controls frizz and smoothes the cuticle </li><li>Suitable for all hair types and textures</li><li>Formulated without Sulfates, Silicones and Parabens</li></ul>

<ul><li>Enriched with Resveratrol. Coloured hair appears more radiant and feels soft and protected.</li><li>Up to 8 weeks protection from colour fade* *instrumental test shampoo + conditioner</li><li>Hair colour lasts for up to 8 weeks*, and shine is radiant *instrumental test, after application of Shampoo + Conditioner</li></ul>

<ul><li>Ammonia-free, demi-permanent hair colour for up to 6 weeks of glossy colour*</li><li>Perfect to tone, gloss and refresh previously sensitised, lightened or coloured hair</li><li>100% true-to-tone colour with up to 70% grey coverage</li><li>Gentle acidic technology balances the hair and closes the cuticles for healthier-looking results and 3x more shine*</li><li> All shades are intermixable for personalised colour results </li></ul>

<ul><li>Up to 10 day wear </li><li>No show superfine band </li><li>Up to 6 applications </li><li>50% more lashes than competitive </li><li>Full volume and intense black</li></ul>

<ul><li>Enriched with Resveratrol. Coloured hair appears more radiant and feels soft and protected.</li><li>Up to 8 weeks protection from colour fade* *instrumental test shampoo + conditioner</li><li>Hair colour lasts for up to 8 weeks, and shine is radiant *instrumental test, after application of Shampoo + Conditioner</li></ul>

<ul><li>Gentle, deep cleasing shampoo for curls and coils</li><li>Co-created with curl experts</li><li>Removes build-up while preserving your curl pattern </li><li>Infused with Manuka honey extract</li><li>Formulated without silicones, parabens, mineral oils, petrolatum and paraffins</li></ul>

<ul><li>Air-fusion™ technology dries and styles hair with one tool and no damage to the hair</li><li> Shine Shot™ mode turns the Duet into an air-free 185°C ghd styler</li><li>Low-temperature floating plates are ultra-gloss coated to ensure smooth and snag-free styling</li><li>Heat resistant protective guard allows you to cover the heated plates immediately after use</li><li>Automatic sleep mode switches unit off if not used for 30 minutes</li><li>45% Less Energy Consumption, low sound level, 2 year warranty</li></ul>

<ul><li>Up to 7 levels of lift</li><li>Pre-Bonded with citric acid + glycine to help protect bonds to keep fibers strong</li><li>​Kaolin clay blend​ ideal for brush and hand painting</li><li>Whipped clay texture saturates and forms to hair’s natural bends, ideal for painting all patterns</li><li>A precise, no-drip balayage formula for every pattern</li></ul>

<ul><li> Instant strength and care for damaged hair </li><li> Ideal for hair that’s damaged by excessive styling and colouring </li><li> Cleanses while adding softness and smoothness with no weight </li><li> Infused with vegan squalane </li><li> Up to 73% less breakage* *combing test after using the Strength Recovery Shampoo and Conditioning Cream on bleached hair vs classic shampoo </li></ul>