Demi and Semi Permanent Hair Dye

<ul><li>Professional demi-permanent hair colour</li><li>Provides extraordinary softness and brilliance to hair</li><li>Dual action colouring system - long lasting, rich, intense results</li><li>Shine polymers create smooth, even, reflective transparent film</li><li>Up to 50% grey coverage</li></ul></li><li>100ml tube means great value</li></ul>

<ul><li>Customisable longevity with our long lasting shades available in both Direct and Tone-on-tone for a complete spectrum of colour longevities.</li><li>True-to-tone fade for all vibrancies via our highest ever concentration of dyes, featuring our pure violet dye.</li><li>Infinite palette with our 12 intermixable shades including a clear to dilute for a more patellised look</li><li>Superior conditioning formula built into every shade with ceramides for strength and powerful conditioning agents</li><li>Cream gel texture, easy to apply for even and consitent results</li></ul>

<ul><li>Liquid, acidic demi-permanent toners with built-in bonder technology to tone and strengthen hair in 1 step</li><li> Helps repair and protect the most damaged strands following any lightening service </li><li> With Citric Acid and Taurine to help reduce damage and alkalinity for optimal colour results </li><li>Delivers incredible shine and condition with true-to-tone results</li><li>Perfect for sensitized to very sensitized hair</li></ul>

<ul><li>Colour Fresh from Wella Professionals</li><li>Hydrating complex</li><li>Get fabulous shine</li><li>Semi-permanent hair colour</li><li>Dark blonde 6/0</li></ul>

<ul><li>Low maintenance, virtually invisible root re-growth</li><li>Vibrant demi-permanent hair colour</li><li>Up to 50% grey coverage</li><li>Lasts up to 24 shampoos</li><li>High shine for stunning high fashion results</li></ul>

<ul><li>Acidic demi-permanent with no ammonia and balanced pH for reliable even color</li><li>Contains wheat amino acids for mirror-like shine and condition; it’s like a lip-gloss for your client’s hair! </li><li>Gloss, tone, refresh, correct or blend grays in 20 minutes.</li><li>No lift</li><li>Mix of direct and oxidative dyes for a sheer result</li></ul>

<ul><li>Manic Panic Classic Formula</li><li>Vivid, semi-permanent hair dye range</li><li>No harsh chemicals</li><li>Conditioner base</li><li>Vampire Red</li></ul>

<ul><li>Neutralises yellow and brassy tones</li><li>No visible re-growth</li><li>Flexible tone intensity mixing</li><li>White enhancement</li><li>Salt and Pepper blending</li></ul>

<ul><li>A complete semi-permanent expressive colour palette</li><li>12 specially crafted pure vibrant shades and 1 clear shade</li><li>Full intermixability, beautiful pastelisation and bespoke colouring results</li><li>Fading true-to-tone and lasting up to 20 washes</li><li>Use full head or partial application</li></ul>

<ul><li>Unique ammonia-free tone-on-tone colour</li><li>Cera-Oil Priming Complex helps balance porosity</li><li>Seamless colour, brilliant shineand great condition</li><li>Color Sync Vinyls feature an arresting palette of super rich shades</li><li>Infused with exclusive Vivid Dye Technology for seamless colour results from root to ends</li></ul>

<ul><li>Low maintenance, virtually invisible root re-growth</li><li>Vibrant demi-permanent hair colour</li><li>Up to 50% grey coverage</li><li>Lasts up to 24 shampoos</li><li>High shine for stunning high fashion results</li></ul>

<ul><li>100% Vegan Friendly & Cruelty Free</li><li>Ready to use - no peroxide required</li><li>Made in the UK</li><li>Lasts 8 - 12 washes</li><li>Conditioning Formula</li></ul>

<ul><li>More performance - up to 100% more shine with a new moisture protecting complex.</li><li>More convenience - the new liquid formula with 1:1 mixing ratio allows for easier formulation, faster mixing and more efficient application.</li><li>More versatility - the liquid demi that allows you to choose either a gel or a cream consistency. Experience the ease of use of a gel or the precision application only a cream can deliver.</li><li>Provides up to 40% less alkalising agents to ensure even colour results and to protect from hair breakage.</li></ul>

<ul><li>Compact range of 11 intense and light shades and 1 clear tone</li><li>All shades can be intermixed to create an infinity of vibrant colours or pastel shades</li><li>Care agents condition and moisturise the hair during coloration</li><li>High-performance direct acting colour pigments guarantee brilliant colour results </li><li>ICEA vegan certified</li></ul>

<ul><li>A zero-damage hair colour depositing mask to help you maintain or transform your colour with ease </li><li> Designed for weekly use- results visible within 10 minutes!</li><li>Fragrance free, enriched with Argan oil and free from silicones and animal-derived ingredients </li><li> A conditioning formula designed for easy application resulting in smooth and moisturised hair </li></ul>

<ul><li>Suitable for all hair types – instantly tones and refreshes colour with zero lift and damage </li><li>Adds shine to hair that lasts six weeks </li><li>Ideal for express services – it develops in just 20 minutes! </li><li>Silicone, alcohol and ammonia-free formula that contains no animal derived ingredients </li></ul>

<ul><li>Vegan and non-sticky formula</li><li>Protects against heat and blow-dry damage for soft results</li><li>A multi-use colour to leave-in or rinse off for bold and pastel results</li><li>Gives hair volume and light hold</li><li>Perfect for in-salon and at home services from colour refreshment to neutralisation</li></ul>

<ul><li>Vibrant shades in bright, bold colour</li><li>Semi-perm hair colour collection available in 7 wild shades</li><li>Ready to use formula</li><li>Contains no ammonia or peroxide</li><li>Can be used with Osmo Color Psycho Colour Tamer (sold seperately) to create unique pastel effects with dazzling results</li></ul>

<ul><li>To dilute, pastelise and personalise for subtle and luminous colour reflects </li><li>Fluidifies the texture of any Dia Light mix for easy take through </li><li>Provides an ultimate shine finish; hair is up to 30% more conditioned after Dia Light application on bleached hair </li><li>Use to provide a gloss service </li><li>Suitable for all bases and limitless toning</li></ul>

<ul><li>Suitable for all hair types – instantly tones and refreshes colour with zero lift and damage </li><li>Adds shine to hair that lasts six weeks </li><li>Ideal for express services – it develops in just 20 minutes! </li><li>Silicone, alcohol and ammonia-free formula that contains no animal derived ingredients </li></ul>

<ul><li>Crazy Color Neutral Mix</li><li>Combine with Crazy Colour dyes</li><li>Creates softer pastel hues</li><li>For the precise look you want</li></ul>

<ul><li>Nutri Color™ Filters deliver intense, semi-permanent colour, care and shine in a unique cream mask formula </li><li>Provitamin B5 protects and nourishes hair, reducing breakage for a healthier touch</li><li>Ionic pigments attach to the hair cuticle for instant, multidimensional colour in as little as 3 minutes! </li><li>Perfect for refreshing hair colour or creative effects </li><li>Fully intermixable colour palette</li></ul>

<ul><li>100% vegan demi-permanent liquid colour for results that last up to 4-6 weeks</li><li>The no-ammonia, no-MEA, no-Lift formula won’t lighten the hair’s natural pigment</li><li>Easy-to-formulate, intermixable shades with a fast 5-20 minute processing time</li><li>Versatile formula for a range of fast and easy professional colour services, including toning, refreshing, colour correction, and grey blending</li><li>Neutral PH with plant-based lipids and oleic acid to nourish and condition</li></ul>

<ul><li>Colorways has 9 vibrant shades & clear diluter</li> <li>Long-lasting colour technology that maintains up to 80% of colour after 25 washes</li> <li>Formulated with proprietary technology to allow maximum deposit and intensity without over deposit. Colour fades gradually and evenly</li> <li>100% vegan cream formula with a creamy consistency that allows for easy application and is ideal for precise control</li> <li>Provides beautiful shine, Meadow Foam Seed Oil delivers rich shine and manageability, leaving soft and healthy-looking</li></ul>

<ul><li> Blended with Bond-Protecting Concentrate to help protect the inner hair structure, colour after colour* </li><li> Perfect for colour correction, colour refresh and pre-toning hair, with just a 2-5 minute processing time </li><li> Pre-blended with background and reflect to ensure all underlying pigments and warmth are neutralized </li><li> Pre-Paired with Matrix SoColor Pre-Bonded Permanent Colour range </li><li> Each tube of Matrix SoColor Sync is 90ml meaning on average, there are 2 applications per tube</li></ul>

<ul><li>The perfect way for stylists to help colour treated guests keep their hair colour looking salon fresh in between services. Available in six gorgeous hues</li> <li>Glosses in 3 minutes - Salons and guests can refresh and revive colour at home with matching the demi tonalities used in the salon</li> <li>Tone & Shine - Color Gloss leaves hair with refreshed colour tone, softness and shine in one easy-to-apply DIY treatment</li> <li>Soy Protein - Smooths the cuticle to make hair feel softer</li> <li>Plant-based lipids and Oleic Acid - Condition, nourish and soften the hair for a silky feel</li></ul>

<ul><li>Unique ammonia-free, tone-on-tone colour</li><li>Color Sync Mixed Metals features an arresting palette of super rich, metallic shades</li><li>Infused with exclusive Vivid Dye Technology to create an even canvas for seamless colour results from root to ends</li><li>Cera-Oil Priming Complex helps balance porosity to even out the hair s surface</li><li>Delivers seamless colour, brilliant shine and great condition</li></ul>

<ul><li>Direct conditioning colour glaze that acts in just 3 minutes</li><li>Colours and nourishes in one step, perfectly closing the cuticle thanks to its acid pH</li><li>13 shades cover the entire colour spectrum</li><li>86% of ingredients from natural origins: value calculated in accordance with technical standard ISO 16128.</li><li>Contains Velian Complex, a patented blend of 4 plant extract (Mullein, Helichrysum, Flax, Dyer’s Chamomile) with anti-inflammatory, antibacterial and antioxidant characteristics.</li></ul>

<ul><li>A vibrant, 100% vegan, semi-permanent colour family for bright, vivid hair </li><li>All colours are intermixable for unlimited creativity </li><li>Can be used as a vibrant, pure tone on pre-lightened hair or to add an “aura” of colour on natural hair </li><li>No developer required </li><li>Mix with Inkworks® White for pastel results </li></ul>

<ul><li>Crystal Glaze booster to soften other Shinefinity shades or add a clear glaze to your colour </li><li>Suitable for natural or coloured hair</li><li>Shimmering colour results</li><li>Silicone, alcohol and ammonia-free formula that contains no animal derived ingredients </li><li>Use with Shinefinity Activator </li></ul>

<ul><li>Professional semi-permanent creme hair colour that lasts up to 15 washes</li><li>A brand new range of 29 blonde, brown and red shades</li><li>Provides 100% grey hair coverage</li><li>PPD and ammonia free</li><li>1:1.5 mixing ratio with Ion Creme Developer; 10-25 minute development time</li></ul>

<ul><li>Professional semi-permanent creme hair colour that lasts up to 15 washes</li><li>A brand new range of 29 blonde, brown and red shades</li><li>Provides 100% grey hair coverage</li><li>PPD and ammonia free</li><li>1:1.5 mixing ratio with Ion Creme Developer; 10-25 minute development time</li></ul>

<ul><li> Blended with Bond-Protecting Concentrate to help protect the inner hair structure, colour after colour* </li><li> Ammonia -free, formulated to deliver multi-dimensional, tone-on-tone colour deposit with no base lift that lasts up to 20 shampoos </li><li> Pre-blended with background and reflect to ensure all underlying pigments and warmth are neutralized </li><li> Pre-Paired with Matrix SoColor Pre-Bonded Permanent Colour range </li><li> Each tube of Matrix SoColor Sync is 90ml meaning on average, there are 2 applications per tube </li><li> Up to 20 minutes processing time</li></ul>

<ul><li>Now brunettes go cool & stay cool with Matrix. Our coolest demi-permenant ash shades with calibrated brass neutralizing dye combinations</li><li>Power Cool dyes provide long lasting pure cool reflects</li><li>New brass neutralizing dye combinations allow each shade to stay true to tone</li></ul>

<ul><li>Igora's strongest neutralising shades</li><li>Coolest Brown Results</li><li>Dual application trend collection based on 4 Igora Royal and 4 Igora Vibrance shades</li></ul>

<ul><li>Mix with Manic Panic colours to create soft, on-trend pastel hues</li><li>Lasts 4-6 weeks and fades gradually with each shampoo</li><li>Conditioner based dye will add moisture, fill, and soften the hair</li><li>Vegan formula with no harsh chemicals</li><li>Tested on Celebrities, Not Animals</li></ul>