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<ul><li>Rich, permanent hair colour</li><li>Provides perfect coverage of grey hair</li><li>Wide palette of rich tones and shades</li><li>Enriched with Ionéne G and Incell</li><li>Helps strengthen and reinforce the hair fibre</li></ul>

<ul><li>Luxurious Ammonia-free permanent hair colour. </li><li> Salon colour experience powered by oil. </li><li>Unique Oil powered ODS technology for high impact colour and optimal scalp comfort.</li><li>Up to 100% white hair coverage. Up to +48% shinier result* </li><li> Vegan formula </li></ul>

<ul><li>Extreme hold, maximum volume</li><li>Provides all-day hold with high shine, fullness and texture</li><li>Provides UV protection</li><li>Fights frizz in any climate</li><li>Color safe, Vegan, Paraben free formula</li></ul>

<ul><li>Designed for 1500ml Serie Expert & Metal Detox salon-sized bottles </li><li>This pump makes it easy to dispense the right amount of product </li></ul>

<ul><li>Sulfate-free shampoo gently cleanses hair while protecting colour</li><li>Infused with antioxidant-rich pomegranate extract to help prevent colour fade from environmental exposure and free radical damage</li><li> Borage oil helps soften, adds manageability and boosts shine</li><li>83% natural origin* ingredients</li><li>Vegan, Cruelty Free, Sulfate Free & Paraben Free</li></ul>

<ul><li>Easily detangles wet or dry strands </li><li>Slim paddle design ideal for sculpting and styling </li><li>Great for blow-drying and finishing </li></ul>

<ul><li>Fast-drying hairspray</li><li>Provides humidity resistance and shine with a touchable, natural finish</li><li>Firm hold</li><li>Sustainably harvested awapuhi extract from a farm in Hawaii balances moisture, leaving hair feeling soft and healthy</li></ul>

<ul><li>Replenishes hair while extending colour vibrancy</li><li>Infused with antioxidant-rich pomegranate extract to help prevent colour fade from environmental exposure and free radical damage</li><li> Borage oil helps soften, adds manageability and boosts shine</li><li>94% natural origin* ingredients</li><li>Vegan, Cruelty Free, Sulfate Free & Paraben Free</li></ul>

<ul><li>Enriched with Resveratrol. Coloured hair appears more radiant and feels soft and protected.</li><li>Up to 8 weeks protection from colour fade* *instrumental test shampoo + conditioner</li><li>Hair colour lasts for up to 8 weeks*, and shine is radiant *instrumental test, after application of Shampoo + Conditioner</li></ul>

<ul><li>Removes buildup and adds shine</li><li>Gently exfoliates</li><li> Leaves hair polished and scalp feeling soothed, clean and refreshed</li><li>Invigorating fresh scent</li><li>Suitable for all hair types</li></ul>

</li><li>Maximum hold and shine</li><li>Clean, flake-free gel formula</li><li>Can be applied to wet or dry hair</li><li>Refreshing cool mint, tea tree and citrus fragrance</li><li>Paraben free, Vegan, colour safe formula </li></ul>

<ul><li>Enriched with Resveratrol. Coloured hair appears more radiant and feels soft and protected.</li><li>Up to 8 weeks protection from colour fade* *instrumental test shampoo + conditioner</li><li>Hair colour lasts for up to 8 weeks, and shine is radiant *instrumental test, after application of Shampoo + Conditioner</li></ul>

<ul><li>Unique acid-gel cream technology with no ammonia to enhance, tone and neutralise any previously coloured hair </li><li>Provides an ultimate shine finish; hair is up to 30% more conditioned* (*After Dia Light application on bleached hair) </li><li>Neutralising gloss suitable for all bases and limitless toning.</li><li>Customize your results thanks to a large palette of shades from warm beige to cool ash tones for brunettes and blondes</li></ul>

<ul><li>Handcrafted with sustainably sourced, organic ingredients of 91% natural origin</li><li>Reconstructing formula helps to protect hair from physical and chemical damage</li><li>Infused with organic Amaranth Extract & Pea Protein to help repair damage, balance moisture and prevent breakage</li><li> Colour safe, Vegan & Cruelty Free, Sulfate Free and made without Gluten</li><li>Bio-Based, 100% recyclable packaging</li></ul>

<ul><li>Enriched with Resveratrol. Coloured hair appears more radiant and feels soft and protected.</li><li>Up to 8 weeks protection from colour fade* *instrumental test shampoo + conditioner</li><li>Hair colour lasts for up to 8 weeks, and shine is radiant *instrumental test, after application of Shampoo + Conditioner</li></ul>

<ul><li>Enriched with Resveratrol. Coloured hair appears more radiant and feels soft and protected.</li><li>Up to 8 weeks protection from colour fade* *instrumental test shampoo + conditioner</li><li>Hair colour lasts for up to 8 weeks, and shine is radiant *instrumental test, after application of Shampoo + Conditioner</li></ul>

<ul><li>Enriched with Wheat Protein and Gold Quinoa extract. Optimal resurfacing but with a lightweight touch.</li><li>Resurfacing for dry and damaged hair.</li><li>With the Serie Expert Absolut Repair Conditioner: the hair is shinier, smoother & more resistant.</li></ul>

<ul><li>Provides deep hydration to enhance texture, lock out humidity and define curls without leaving them stiff, crunchy or weighed down</li><li>Monoi, pequi and jojoba oils help fight frizz, add shine and define texture</li><li>Calming lavender and mint extracts put mind and hair at ease</li><li>Paraben Free, Gluten Free, Vegan, Color Safe</li></ul>

<ul><li>Handcrafted with sustainably sourced, organic ingredients of 79% natural origin</li><li>Helps repair, restore and protect damaged, fragile strands for softer, stronger hair</li><li>Infused with organic Amaranth Extract and Pea Protein to help repair damage, balance moisture and prevent breakage</li><li>Colour Safe, Vegan & Cruelty Free, Sulfate Free and made without Gluten</li><li>Bio-based, 100% recyclable packaging</li></ul>

<ul><li>Helps repair molecular level hair damage</li><li>Hair is instantly smooth, shiny, healthy-looking and protected against external aggressions</li><li>Heat protection up to 230°C/450°F</li><li>Formulated with Peptides bonder + 5 Amino acids</li><li>Suitable for all damaged hair textures, colour-treated, lightened & natural hair</li></ul>

<ul><li>Help repair damage and restore hair's original strength</li><li>This exclusive rinse-off serum is highly concentrated with 2% Peptides bonder + 5 amino acids</li><li>Restores hair strength, elasticity and movement</li><li>Improves hair shine and smoothness</li><li>Suitable for all damaged hair textures, colour-treated, lightened & natural hair</li></ul>

<ul><li>Go blonder than ever before with Blond Studio 9! </li><li>Powered by oil for the strongest and most neutralizing lift, helping you to achieve up to 9 levels quicker with lower volume developers </li><li>Oil boosts the lift while keeping the result predictable </li><li>Leaves hair feeling softer to the touch </li><li>Formulated to be used exclusively with the Blond Studio 9 levels lightening powder </li></ul>

<ul><li>Thickening foam for extra body, fullness and control</li><li>Creates lightweight body and volume for fine hair</li><li>Leaves hair manageable and shiny</li><li>Adds flexible control and locks in moisture</li><li>Prevents dryness and amplifies shine</li></ul>

<ul><li>Ammonia-free, demi-permanent hair colour for up to 6 weeks of glossy colour*</li><li>Perfect to tone, gloss and refresh previously sensitised, lightened or coloured hair</li><li>100% true-to-tone colour with up to 70% grey coverage</li><li>Gentle acidic technology balances the hair and closes the cuticles for healthier-looking results and 3x more shine*</li><li> All shades are intermixable for personalised colour results </li></ul>

<ul><li>Suitable for all hair types; ideal for colour-treated and chemically processed hair</li><li>Rich shampoo to gently cleanse, soften and protect</li><li>Formulated with KeraTriplex®, an exclusive blend of keratin protein, to help rebuild and repair for healthy-looking hair</li><li>Natural awapuhi extract balances moisture for manageability and shine</li></ul>

<ul><li>Intensely and instantly calms and soothes scalp discomfort, without weighting down the fiber. </li><li> Hair is instantly smooth and detangled. </li><li> Enriched with Niacinamide, a vitamin from the B3 family, known for its regulating and soothing powers.</li><li> Made with hair pros, approved by dermatologists. </li><li> Hydrates and nourishes hair. </li></ul>

</li><li>Strong hold, matte finish texturizer</li><li>Creates gritty, modern texture and a matte finish </li><li>Thickening ingredients leave hair full and healthy-looking</li><li>Powerful fixatives lock the style in place</li><li>Paraben free, Gluten free, Vegan, colour safe formula</li></ul>

<ul><li> This lightweight gel gently cleanses hair, while soothing and calming sensitive scalps. </li><li> Hair is soft, radiant and hydrated.</li><li> Enriched with Niacinamide, a vitamin from the B3 family, known for its regulating and soothing powers. </li><li> Made with hair pros, approved by dermatologists. </li><li> Hydrates and nourishes hair. </li></ul>

<ul><li>Dry Wax for texture and definition</li><li>Defines and controls any texture</li><li>Creates clean, "lived in" looks</li><li>Great for pliable style</li><li>Delivers long-lasting hold with a moveable finish</li></ul>

<ul><li>Condition and replenish hair while providing optimal moisture.</li><li>The HydraTriplex™ blend of amino acids, vegetable protein and nourishing oils deeply hydrates, binds and seals the hair.</li><li>Hyaluronic acid, vegan collagen and plant extracts add optimal hydration without weighing hair down.</li><li>Color Safe.</li></ul>

<ul><li>Formulated with violet and blue pigments, it enhances white & grey hair and helps contrast yellow undertones.</li><li>For neutralized & brightened grey hair.</li><li>Professional neutralizing and brightening conditioner for grey and white hair. Enriched with Violet Dyes and Magnesium*. A combination of an anti-yellowing and cosmetic agents to neutralize yellow tones and to provide softness and a glossy effect right down to the ends.</li></ul>

</li><li>Natural hold finishing spray</li><li>Secures strands with a touchable, easy-to-brush-through hold </li><li>Soft, flexible styling agents provide memory and hold</li><li>Reactivates with heat or water for easy restyling </li><li>Paraben free, Gluten free, Vegan, color safe formula</li></ul>

<ul><li>Root lifting spray</li><li>Gives fine hair a boost of volume at the roots</li><li>Adds maximum volume and fullness</li><li>Protects fragile strands</li><li>Precision sprayer delivers extra oomph</li></ul>

<ul><li>Oreor Oxydant Developer cream</li><li>From industry leaders L'Oréal</li><li>For consistent, reliable results</li><li>20 vol, 1 litre bottle supplied</li></ul>

<ul><li>Go blonder than ever before with Blond Studio 9! </li><li>Delivers up to 9 levels of lift and optimal neutralization, helping you to achieve up to 9 levels quicker with lower volume developers </li><li>Enriched with Olicare Complex™ to improve the cosmeticity of the hair </li><li>Suitable for all lightening techniques </li><li>Formulated to be used exclusively with the Blond Studio 9 Oil Developers </li></ul>

<ul><li> This lightweight gel gently cleanses hair, while soothing and calming sensitive scalps. </li><li> Hair is soft, radiant and hydrated.</li><li> Enriched with Niacinamide, a vitamin from the B3 family, known for its regulating and soothing powers. </li><li> Made with hair pros, approved by dermatologists. </li><li> Hydrates and nourishes hair. </li></ul>