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<ul><li>Rich, Permanent Hair Colour</li><li>Long-lasting bright and vibrant red tones</li><li>Lightens up to 3 levels with perfect coverage of grey hair</li><li>Contains three innovative technologies, Carmilane, Rubilane and DM5</li><li>Enriched with Ionéne G and Incell to help strengthen and reinforce the hair fibre</li></ul>